James Rayburn, Deedle LaCour and Joey Waldrip, partners in charlieuniformtango, will assume ownership of the company in November.
“This transition has been two years in the making,” current tango co-owner, principal/CEO Lola Lott said. “November will mark charlieuniformtango’s 26th anniversary, so now feels like the right time to announce this change. Jack Waldrip and I are delighted to be handing the reins over to tango family members, James, Deedle and Joey. All are 20-year company veterans, and we know tango will be in great hands as the company moves into its next generation.”
All three new owners will retain their current work responsibilities, each with the added “owner” title. Rayburn will serve as CEO.
Current tango co-owner/editor Jack Waldrip will continue to edit for charlieuniformtango.
“As for me, I’ll be taking a small break, enjoying not having to make plans, except for my ‘walk and talks’ with anyone who wants to join me. I’ll be focusing on the arts, including Arts Mission Oak Cliff, and of course tennis, tennis, tennis,” Lott said. “Then I’ll be ready to embrace a new challenge whatever that may be. Stay tuned. But although I’ll be gone from tango, I’ll be watching them like a proud parent, enjoying everything they’ll accomplish.”
“This is something we’ve worked toward for 20 years,” said Rayburn. “Deedle, Joey and I are so grateful to Jack and Lola for the confidence they’ve shown in us and the strong foundation they laid. We began putting this transition together two years ago, and now that the time has come, we’re thrilled for the future. We’ve been lucky to partner with incredible industry creatives over the years–we’re proud of the work that’s come from those partnerships–and we know the best is yet to come.”
SCHROM x Yacht Club and Be Electric Studios Launch Electric XR for Virtual Production
SCHROM x Yacht Club, a full-service live-action, tabletop, and postproduction company, has teamed with Be Electric Studios, a soundstage, equipment rental, and virtual production company, to launch Electric XR, a virtual production collective.
Industry veteran Thomas Rossano will lead the new venture, which provides advanced virtual production solutions across multiple facilities. He brings over 25 years of experience in live-action, tabletop, postproduction and talent curation to enhance Electric XR’s offerings as a resource for brands and agencies, as well as other production companies in need of virtual production solutions. Additionally Rossano continues to serve as EP at XR New York (XR-NY), a role he’s held since December 2022. SCHROM x Yacht Club originally established XR-NY to help provide XR services for third-party rentals. While XR-NY will continue to function independently for SCHROM X Yacht Club, it now operates under the Electric XR umbrella.
Rossano’s expertise spans producing live-action commercials, branded content, interactive and experiential content. In addition to leading Electric XR, he holds responsibilities at SCHROM x Yacht Club which include driving business development, collaborating with sales reps and expanding the company’s creative talent network. Rossano’s career includes serving as an exec producer at Hungry Man for about 11 years, right from that company’s inception. He then went on to become a partner at Station Film where he also had a lengthy tenure. Later he was a partner at PRISM. Then after the pandemic hit, he became a freelance EP for nearly two years, looking into opportunities in virtual production, which led him to XR NY and now Electric XR. Over the years, he has produced high-profile... Read More