Domino’s is serving up more than a new cheesy garlic bread pizza–its customers can also indulge in a new Interactive website at www.dominos.com created by HS2 Solutions, Chicago. Visitors can get free music downloads by up-and-coming artists, put themselves in a TV commercial and participate in the new Fan Fuel NASCAR® sweepstakes. JWT New York handles the Domino’s account.
“Our goals for the new site were two-fold. First, we want to extend the Domino’s brand in a fun and engaging way through the Internet. Our second goal is to drive customer opt-in registrations for Domino’s e-mail offers by leveraging sweepstakes, music downloads and viral campaigns [like the ‘Star in this Ad’ area of the site],” said Rob Weisberg, director of Precision Marketing, which is part of Domino’s overall marketing department.
In the “Star in this Ad” area, visitors have a chance to put themselves in the new Cheesy Garlic Bread Pizza commercial featuring guys with larger-than-life facial features, which illustrate the sensory experience offered by the new pizza. Visitors can upload a photo and personalize their likeness–complete with exaggerated eyes, mouths and ears–to interact with the characters in the TV spot.
The free music downloads from some of today’s hottest independent artists are being offered in partnership with independent music hub, FreshTracksMusic.com. Site visitors can listen to and download 18 songs in three musical genres–Raceday Riffs (country), Campus Mix (pop/alternative) and the Domino’s Hoops Mix (R&B/urban).
In addition to the music downloads and fun with Domino’s commercial, site visitors will be greeted by Domino’s NASCAR driver, David Reutimann, as he introduces Domino’s new Fan Fuel Sweepstakes. As Reutimann begins his rookie season in the Domino’s Pizza #00 Toyota, Domino’s is delivering a revved up experience to NASCAR fans. The first time the #00 Domino’s Pizza Toyota wins a NASCAR NEXTEL Cup Series race between now through May 12, the first 50,000 fans registered will get a certificate for a free large one-topping pizza and a 2-liter of Coca-Cola. One grand prize winner will receive an Ultimate Fan Trip to Michigan International Speedway in August, including the opportunity to meet Reutimann.
Producers Douglas Wick and Lucy Fisher To Receive Harold Lloyd Award From The Advanced Imaging Society
Producers Douglas Wick and Lucy Fisher will be presented with the 2025 Harold Lloyd Award in recognition of their producing achievement in creating Gladiator II at The Advanced Imaging Society’s (AIS) 15th annual Lumiere Awards luncheon, which takes place Friday, February 7, 2025, at the Beverly Hills Hotel.
Empowering their storytelling with groundbreaking technology and skill, Wick and Fisher have thrilled audiences and driven the film industry forward for three decades. Their steadfast dedication to the highest standards of cinematic excellence have resulted in epic films, including Memoirs of a Geisha, The Great Gatsby, the Stuart Little franchise, the Divergent Series and both Gladiator films. The first Gladiator earned Wick an Academy Award® for Best Picture. In light of their consistent and distinguished contributions over the years, as exemplified by this year’s Gladiator II, the Advanced Imaging Society wished to recognize the team with this year’s esteemed Harold Lloyd Award.
“Doug Wick and Lucy Fisher of Red Wagon Entertainment have revolutionized modern filmmaking with their bold storytelling and ability to elevate large-scale productions to epic levels,” remarked Jim Chabin, AIS president. “Their work has not only captivated audiences but also redefined filmmaking standards, leaving an indelible mark on the art of cinema. At AIS. we deeply admire their visionary contributions and enduring influence on the film industry.”
Suzanne Lloyd, granddaughter of the late, great Harold Lloyd, remarked, “Doug’s artistic vision and Lucy’s dynamic leadership have brought authenticity, beauty and profound emotion to some of our favorite epic films. Together, they are a... Read More