The wealth of online TV content will generate up to $10 billion in online ad revenue by 2011, according to the Internet TV report from Understanding & Solutions/Boston released last week.
“There is an Internet TV gold rush in progress as mainstream broadcasters and cable networks move their content online alongside a new raft of webcasters, like Joost, Vudu and Babelgum,” the report said.
“Globally, we estimate there are more than 20 billion videos being streamed every month. In the U.S., active users are streaming an average of 55 videos per month,” said John Bird, principal consultant of U&S.
“Internet TV will challenge the traditional broadcast industry through rights distribution, on-demand content versus linear broadcast and the generation of advertising revenues,” said Alison Casey, U&S business director. “The competitive structure of the market will be under threat as new webcasters compete with conventional broadcast channels for audiences and advertiser money. The national boundaries that govern broadcasting today will also be challenged by the global nature of the Internet.”
The study says that online TV ad revenue will jump from $400 million in 2006 to $10 billion in 2011.
AI-Assisted Works Can Get Copyright With Enough Human Creativity, According To U.S. Copyright Office
Artists can copyright works they made with the help of artificial intelligence, according to a new report by the U.S. Copyright Office that could further clear the way for the use of AI tools in Hollywood, the music industry and other creative fields.
The nation's copyright office, which sits in the Library of Congress and is not part of the executive branch, receives about half a million copyright applications per year covering millions of individual works. It has increasingly been asked to register works that are AI-generated.
And while many of those decisions are made on a case-by-case basis, the report issued Wednesday clarifies the office's approach as one based on what the top U.S. copyright official describes as the "centrality of human creativity" in authoring a work that warrants copyright protections.
"Where that creativity is expressed through the use of AI systems, it continues to enjoy protection," said a statement from Register of Copyrights Shira Perlmutter, who directs the office.
An AI-assisted work could be copyrightable if an artist's handiwork is perceptible. A human adapting an AI-generated output with "creative arrangements or modifications" could also make it fall under copyright protections.
The report follows a review that began in 2023 and fielded opinions from thousands of people that ranged from AI developers, to actors and country singers.
It shows the copyright office will continue to reject copyright claims for fully machine-generated content. A person simply prompting a chatbot or AI image generator to produce a work doesn't give that person the ability to copyright that work, according to the report. "Extending protection to material whose expressive elements are determined by a machine ...... Read More