Infosys (NYSE: INFY), known for its global consulting, technology and next-generation services, has entered into a definitive agreement to acquire WONGDOODY, a US-based, full-service creative and consumer insights agency. The move strengthens Infosys’ creative, branding and customer experience capabilities, and demonstrates its continued commitment to bringing innovative thinking, talent and creativity to clients around the world.
WONGDOODY, an award-winning creative agency with studios in Seattle and Los Angeles, brings to Infosys globally recognized creative talent and deep marketing and brand engagement expertise. The agency is known for its fully-integrated campaigns, omni-channel programs, expertise in connecting digital experiences to physical in-store experiences, and capabilities to create multi-platform content that marries data and analytics with creative expertise to drive compelling, sharable content. With services that include strategy, research and insights, brand and marketing positioning, creative design, advertising and production, WONGDOODY elevates global brands across industries from telecommunications and consumer electronics, to healthcare and consumer packaged goods.
“We are focused on partnering with global brands and CMOs to help them on their digital transformation journeys, by developing a digital experience services ecosystem with services ranging from strategy, design and user experience, to creative and digital marketing across the customer experience value chain. WONGDOODY’S expertise in driving innovative creative solutions is already yielding significant results in our initial collaborations with clients, and this acquisition will further enhance Infosys’ capabilities in this space,” said Ravi Kumar S, president and deputy COO, Infosys.
WONGDOODY founder and chairman, Tracy Wong, added, “Joining forces with Infosys gives us the power to implement our creativity in ways that weren’t possible before. Brand experiences, powered and backed by Infosys’ digital and technological might, can change the trajectory of our clients’ businesses and revolutionize how customers experience their brands. It’s a great honor for us to complete a true end-to-end Infosys engagement offering.”
“WONGDOODY is a stellar addition to the Infosys Digital family. Their creative excellence and reputation of driving engaging digital customer experiences that operate at the intersection of advertising, retail, technology, and design precedes them. I’m personally excited to work closely with the WONGDOODY team to strengthen our customer experience capabilities and bring new thinking, talent and innovation to our global clients,” said Scott Sorokin, global head of Infosys Digital.
Ben Wiener, WONGDOODY CEO, said, “As our clients grapple with the implications of digital disruption for their brands and customers, joining Infosys gives us instant scale and expertise to leverage data and user experience insights to build brand platforms for the future. This is a unique marriage of digital strategy, creative and technology talents to build the agency model that modern CMOs are demanding.”
The acquisition represents Infosys’ further commitment to the expansion of a worldwide, connected network of Digital Studios. With Infosys Digital Studios spanning the globe – from Bengaluru and Pune to New York, London, and Melbourne – the addition of WONGDOODY strengthens Infosys’ ability to fulfill the needs of global clients for comprehensive digital transformation solutions required to meet customer demand for next-generation, enhanced customer experiences.
Focused on accelerating its digital experience strategy, Infosys had earlier announced the acquisition of Brilliant Basics, a London-based digital design and customer experience innovator that is creating significant value to clients across Europe and Middle East.
The acquisition of WONGDOODY is expected to close during the first quarter of fiscal 2019, subject to customary closing conditions.
GP Bullhound acted as the exclusive financial advisor to WONGDOODY on this transaction.
Carrie Coon Relishes Being Part Of An Ensemble–From “The Gilded Age” To “His Three Daughters”
It can be hard to catch Carrie Coon on her own.
She is far more likely to be found in the thick of an ensemble. That could be on TV, in "The Gilded Age," for which she was just Emmy nominated, or in the upcoming season of "The White Lotus," which she recently shot in Thailand. Or it could be in films, most relevantly, Azazel Jacobs' new drama, "His Three Daughters," in which Coon stars alongside Natasha Lyonne and Elizabeth Olsen as sisters caring for their dying father.
But on a recent, bright late-summer morning, Coon is sitting on a bench in the bucolic northeast Westchester town of Pound Ridge. A few years back, she and her husband, the playwright Tracy Letts, moved near here with their two young children, drawn by the long rows of stone walls and a particularly good BLT from a nearby cafe that Letts, after biting into, declared must be within 15 miles of where they lived.
In a few days, they would both fly to Los Angeles for the Emmys (Letts was nominated for his performance in "Winning Time" ). But Coon, 43, was then largely enmeshed in the day-to-day life of raising a family, along with their nightly movie viewings, which Letts pulls from his extensive DVD collection. The previous night's choice: "Once Around," with Holly Hunter and Richard Dreyfus.
Coon met Letts during her breakthrough performance in "Who's Afraid of Virginia Wolfe?" on Broadway in 2012. She played the heavy-drinking housewife Honey. It was the first role that Coon read and knew, viscerally, she had to play. Immediately after saying this, Coon sighs.
"It sounds like something some diva would say in a movie from the '50s," Coon says. "I just walked around in my apartment in my slip and I had pearls and a little brandy. I made a grocery list and I just did... Read More