Grass Valley, a Belden Brand, will showcase the recently launched Karrera K-Frame S-series Video Production Center and other solutions designed to keep customers future-ready in booth #1015 at the Content and Communications World (CCW) Expo. In addition to product displays, Grass Valley experts will be on hand to talk about IP migration, 4K/UHD and other trends impacting broadcast workflow.
“This year’s CCW Expo comes at a particularly exciting time for broadcasters, content owners and service providers as the pace of technology introduction and adoption accelerates across facilities and formats,” said Mike Cronk, senior vice president of strategic marketing, Grass Valley. “At CCW Expo, customers will learn how Grass Valley’s differentiating combination of products, expertise and experience can meet their needs today and prepare them for the opportunities of tomorrow.”
In the area of baseband-to-IP migration, Grass Valley leverages Belden’s legacy of working with enterprise and industrial connectivity customers as they made the transition to IP. Similarly, Grass Valley offers broadcasters a uniquely open IP migration path driven by SDN-enabled control that seamlessly supports hybrid SDI/IP signal environments. At the CCW Expo, Grass Valley will sponsor a general session panel discussion titled, “The IP-Based Facility: Is It For You? If So, When?” on November 13 at 9 a.m. This panel will take place in Javits Convention Center, Room 1A23, and will discuss the move to full IP infrastructure in the years ahead.
Featured products
Designed to address production needs in a full breadth of environments, the Karrera K-Frame S-series Video Production Center systems combine ultimate mid-range switcher performance with multiformat support, including 1080p and 4K. Offered as two system packages, three M/Es or two M/Es, this new compact frame includes an internal power supply, new controller module with ImageStore and multiviewer capabilities.
Other products on display include the K2 Dyno replay system, which delivers instant replay and highlight generation for SD/HD, 3G and 4K/UHD with pan/zoom technology that works even with 6X XtremeSpeed replay. Only Grass Valley’s K2 Dyno can pan/zoom with 6X speed—it’s astoundingly compelling. In playout, visitors will see GV STRATUS Playout, which delivers true cloud computing with the reliability of a solid-state playout server on a single card, and iTX, the most advanced, integrated playout platform for broadcast television, with more than 1,500 channels on-air around the world. LDX Series advanced imaging cameras and Belden cable will also be featured in Grass Valley’s booth.
The CCW Expo takes place November 12–13 at the Javits Convention Center in New York.
The Many Hires Jeremiah Wassom As Group Creative Director
Independent agency The Many has added Jeremiah Wassom as group creative director.
Wassom most recently worked a decade at Deutsch LA where, as SVP/creative director, he led the Taco Bell account and won new business for the agency. His agency past also includes AKQA and TBWAChiatDay. His creative work has touched the QSR, video games, automotive, fashion, and culture brand sectors. He also served eight years with the United States Marine Corps.
“Throughout his career, Jeremiah has helmed work that has not only made me personally jealous but has consistently pushed brands to show up in memorable and innovative ways,” said Josh Paialii, head of creative at The Many. “One look at his body of work and you will see his passion for storytelling and craft has raised the bar for entire categories, driving participation with many brands’ most loyal fans. Beyond being a world-class creative director and maker, Wassom is a proven team player and strategic thought leader. He’ll be a great addition to the leadership team at The Many working across all accounts. His role will be immediately felt as he guides and supports each of the creative leads in the department.”
A 20-year creative with agency, brand, and freelance experience, Wassom has forged a creative approach which focuses on crafting engaging connections rather than simply make ads. He sees the need for advertising to mean more, not simply do more.
The Many believes that true business growth is made possible by harnessing the power of participation and partners with brands to forge deeper connections with consumers, cultivate trust and loyalty, and maximize marketing spend and execution. The agency is built around a flexible model that offers a suite of capabilities, including... Read More