Publicis Conseil named Agency of the Year; Prodigious Paris earns Production Company of the Year distinction; Specialty Award winners include FCB’s Susan Credle, astrophysicist Neil deGrasse Tyson
The Clio Awards revealed and honored the 2024 Grand Clio winners at an awards ceremony hosted by actress, comedian, and writer Andrea Savage. True to the global nature of the competition, Grand-winning entries hailed from 15 countries, including Australia, Spain, Colombia, Canada, Japan, Uruguay, Brazil, France, and the USA.
Specialty awards were also handed out to Lifetime Achievement Award recipient Susan Credle, global chair of FCB and creative advisor to IPG, who has led the FCB network to over 170 Clio Awards during her tenure and is widely celebrated for her commitment to lifting people up and infusing the industry with diversity and best-in-class creative; Neil deGrasse Tyson, astrophysicist and director of New York’s Hayden Planetarium, whose creative approach to exploring the universe has made him a household name and unlocked doors for people of all ages to better understand our place within it; and to Cristian Mugarra Palma and Luis Piceros Fierro, a duo from Chile, who were selected as the winners of the Pepsi Emerging Creative Award.
The 2024 Grand Clio Award winners are:
- Audio: Public Service- “You can buy a radio station” by Havas Gurisa for Loteria y Quinielas del Uruguay
- Audio: Public Service- “Undercover” by Ogilvy Hong Kong for Women Helping Women
- Audio Craft: Product/Service- “Breathe Through It” campaign by DAVID Madrid for Halls
- Branded Entertainment & Content: Product/Service – “WoMen’s football” by Marcel for Orange
- Creative Business Transformation: Product/Service – “Renault-Plug Inn” by Publicis Conseil for Renault
- Creative Business Transformation: Public Service – “Working with Cancer” by Publicis Groupe for Working with Cancer
- Creative Effectiveness: Product/Service – “WoMen’s football” by Marcel for Orange
- Creative Use of Data: Business to Business – “Nativa Meter” by L&C for AB InBev-Bavaria-Cerveza Nativa
- Creative Use of Data: Product/Service – “LIFE EXTENDING STICKERS” by Grey Colombia || VML Colombia for MAKRO COLOMBIA
- Creative Use of Data: Public Service – “Cutcakes” by TBWA\Zurich for Terre des Femmes
- Design: Product/Service – “MY JAPAN RAILWAY” by DENTSU INC. for JR GROUP
- Design: Public Service- “THE DROPSTORE” by Publicis Groupe Benelux for MINISTRY OF FOREIGN AFFAIRS OF THE KINGDOM OF THE NETHERLANDS
- Design Craft: Product/Service- “AdLam” by McCann New York for Microsoft
- Design Craft: Public Service- “Channel 4 Idents” by 4creative + Art Practice for Channel 4
- Direct: Product/Service- “Where to Settle” by McCann Poland & McCann NY for Mastercard
- Direct: Public Service- “Waiting to Live” by VML UK for NHS Blood & Transport
- Digital/Mobile: Product/Service- “Where to Settle” by McCann Poland & McCann NY for Mastercard
- Digital/Mobile & Social Media Craft: Product/Service- “AdLam” by McCann New York for Microsoft
- Experience/Activation: Product/Service- “Driving While Black” by Goodby, Silverstein & Partners/Critical Mass for Courageous Conversation Global Foundation
- Experience/Activation: Public Service- “Pop Tarts: The First Edible Mascot” by Weber Shandwick for Kellanova
- Film: Product/Service- “WoMen’s football” by Marcel for Orange
- Film Craft Music Original: Product/Service- “Play It Safe” by The Monkeys, part of Accenture Song for Sydney Opera House
- Integrated: Product/Service- “Barbie The Movie” by Mattel for Barbie
- Media: Product/Service- “San Émission” by VML Canada / Type1 for Volkswagen Canada
- Out of Home: Product/Service- “Coors Lights Out” by Rethink for Coors Light
- Partnerships & Collaborations: Product/Service- “Barbie The Movie” by Mattel for Barbie
- Print: Public Service- “Solar Impulse – Prêt à Voter” by Publicis Conseil for Solar Impulse
- Print & OOH Craft: Product/Service- “The One Exhibition” by DM9 for Leica PHOTOGLOBAL
- Public Relations: Product/Service- “AIZOME WASTECARE™ Industrial waste — certified as skincare” by Serviceplan Germany for AIZOME
- Social Media: Product/Service- “WoMen’s football” by Marcel for Orange
“As always, the jury had a challenging task this year because the volume of creativity in our submissions was truly inspiring,” said Clio CEO Nicole Purcell. “Ultimately, the Grand Clio winners were chosen because they not only showcased exceptional execution, but they embodied breakthrough storytelling and brought ideas to life that stood taller than the rest of the work being discussed.”
Each year, “Of the Year” honors are presented to entrants that collect the most statue points across all mediums. The 2024 “Of the Year” winners are:
- Agency of the Year: Publicis Conseil
- Advertiser of the Year: Michelob ULTRA
- Independent Agency of the Year: Rethink Canada
- Network of the Year: Ogilvy
- Production Company of the Year: Prodigious Paris
Notably, at the top of the show, Purcell unveiled a new strategic direction and visual identity for the 65-year-old brand. Beginning May 6, the company will bring its five award competitions and two content platforms under one dynamic umbrella, The Clios. The Clios social feeds and brand copy will get an update, and new logos will be implemented across all properties, among other changes.
A full list of previously announced Gold, Silver, and Bronze Clio recipients is available here.
Alec Baldwin Urges Judge To Stand By Dismissal Of Involuntary Manslaughter Case In “Rust” Shooting
Alec Baldwin urged a New Mexico judge on Friday to stand by her decision to skuttle his trial and dismiss an involuntary manslaughter charge against the actor in the fatal shooting of a cinematographer on the set of a Western movie.
State District Court Judge Mary Marlowe Sommer dismissed the case against Baldwin halfway through a trial in July based on the withholding of evidence by police and prosecutors from the defense in the 2021 shooting of cinematographer Halyna Hutchins on the set of the film "Rust."
The charge against Baldwin was dismissed with prejudice, meaning it can't be revived once any appeals of the decision are exhausted.
Special prosecutor Kari Morrissey recently asked the judge to reconsider, arguing that there were insufficient facts and that Baldwin's due process rights had not been violated.
Baldwin, the lead actor and co-producer on "Rust," was pointing a gun at cinematographer Halyna Hutchins during a rehearsal when it went off, killing her and wounding director Joel Souza. Baldwin has said he pulled back the hammer — but not the trigger — and the revolver fired.
The case-ending evidence was ammunition that was brought into the sheriff's office in March by a man who said it could be related to Hutchins' killing. Prosecutors said they deemed the ammunition unrelated and unimportant, while Baldwin's lawyers alleged that they "buried" it and filed a successful motion to dismiss the case.
In her decision to dismiss the Baldwin case, Marlowe Sommer described "egregious discovery violations constituting misconduct" by law enforcement and prosecutors, as well as false testimony about physical evidence by a witness during the trial.
Defense counsel says that prosecutors tried to establish a link... Read More