Priyanka Goswami, Grace McCann and Rob Sturch are being promoted to lead FCB/SIX Canada. Longstanding members of the FCB/SIX Canada management team, this trio has helped fuel much of the creative data network’s success reflected in such award-winning work as Black & Abroad’s “Go Back to Africa” and PFLAG Canada’s “Destination Pride.” The newly named leaders will report to FCB Canada president Bryan Kane and work closely with Tina Allan, FCB’s recently appointed global head of data science & connections.
“This is a pivotal time in the modern data landscape where our clients are accelerating their focus on their first party data strategy to drive business value. This team will continue to innovate, accelerate and drive performance and growth for our clients’ businesses. They are true leaders, partners, specialists and connectors,” said Kane.
All three leaders will now serve on the management teams of both FCB/SIX and FCB Canada:
- Priyanka Goswami, SVP, general manager, 1:1 practice lead (four years at FCB/SIX), who brings FCB/SIX Canada 17+ years of experience focusing on digital and CRM to drive digital transformation and delivering tangible value for clients across various categories.
- Rob Sturch, executive creative director (four years at FCB/SIX), who has been a multifaceted creative leader in his 15 years within the industry, leading award-winning campaigns for clients like Volkswagen, Stella Artois and Cheerios, and who now employs creativity, data and technology to drive meaningful connections.
- Grace McCann, SVP operations & agency development (five years at FCB/SIX), who has over 20 years of experience in operations and project management and has led FCB/SIX operations in Canada, connecting the functions of project management, resourcing and finance.
FCB/SIX now has teams in New York, London, Toronto, Montreal and San Francisco and–with increased client demand for CRM, data, technology and personalization–is continuing to expand globally as a key part of FCB’s worldwide network of offices. Last month, it was announced that Allan had hired Juliana Vilhena Nascimento as managing director to head FCB/SIX’s newest operation in Brazil.
FCB/SIX has continued earning top industry recognition, with 17 D&AD Pencils in 2020 and 17 Cannes Lions since 2016, as well as earning top honors at The One Show, Goodvertising Awards and Cresta Awards in 2021.
