GenArts, Inc., makers of premium special effects software for professional motion graphic artists, video editors and VFX compositors, has named George Naspo as its president and CEO. In his new role, Naspo has as his first priority investing in new product capabilities, including enhanced interoperability with modern postproduction tools. Naspo will also focus on growing the sales and marketing functions.
Naspo is a three-time CEO with a history of achievement at both start-ups and mature companies in emerging and growth markets. Prior to joining GenArts, he served as president and CEO of Virtacore, a cloud services provider specializing in virtual infrastructure as a Service (IaaS) and disaster recovery (DR) solutions. During his tenure at Virtacore, revenue tripled.
“George is a proven executive who has successfully delivered great software solutions to customers,” said Nikitas Koutoupes, board member and managing director at GenArts’ largest shareholder, Insight Venture Partners.
Naspo has been working with the GenArts organization since December of 2015 in an advisory capacity. Naspo said, “We set the standard for high quality effects in video production and postproduction, and we’re committed to continuing to innovate and help video artists and editors produce the highest quality of work.”
Before Virtacore, Naspo served as president and CEO of IKANO Communications, a provider of Internet access, email, hosting, and related IP services. He has also held senior leadership roles with Xelus, an enterprise software developer, and wireless communications provider Securicor Wireless.
SCHROM x Yacht Club and Be Electric Studios Launch Electric XR for Virtual Production
SCHROM x Yacht Club, a full-service live-action, tabletop, and postproduction company, has teamed with Be Electric Studios, a soundstage, equipment rental, and virtual production company, to launch Electric XR, a virtual production collective.
Industry veteran Thomas Rossano will lead the new venture, which provides advanced virtual production solutions across multiple facilities. He brings over 25 years of experience in live-action, tabletop, postproduction and talent curation to enhance Electric XR’s offerings as a resource for brands and agencies, as well as other production companies in need of virtual production solutions. Additionally Rossano continues to serve as EP at XR New York (XR-NY), a role he’s held since December 2022. SCHROM x Yacht Club originally established XR-NY to help provide XR services for third-party rentals. While XR-NY will continue to function independently for SCHROM X Yacht Club, it now operates under the Electric XR umbrella.
Rossano’s expertise spans producing live-action commercials, branded content, interactive and experiential content. In addition to leading Electric XR, he holds responsibilities at SCHROM x Yacht Club which include driving business development, collaborating with sales reps and expanding the company’s creative talent network. Rossano’s career includes serving as an exec producer at Hungry Man for about 11 years, right from that company’s inception. He then went on to become a partner at Station Film where he also had a lengthy tenure. Later he was a partner at PRISM. Then after the pandemic hit, he became a freelance EP for nearly two years, looking into opportunities in virtual production, which led him to XR NY and now Electric XR. Over the years, he has produced high-profile... Read More