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    Gener 2 chooses Avid workflow to launch CNN affiliate in Albania

    By SHOOTUpdated:No Comments994 Views
    BURLINGTON, Mass. --

    Gener 2, one of the largest construction and civil engineering companies in Albania, has selected a broad set of Avid solutions to launch its first TV channel, A2 TV, in partnership with CNN. The channel will be an exclusive CNN affiliate headquartered from a major production hub in Tirana.

    A2 TV’s 24-hour news service will cover Albania and reach millions more outside the country. The new channel needed a reliable end-to-end solution to support around-the-clock news coverage and provide journalists and users with the most advanced broadcast news workflow. Powered by MediaCentral®, the Avid workflow will bring state-of-the-art news production to A2 TV, which is expected to begin broadcasting later this year. The solution was installed by broadcast technology specialist and Avid partner, Teratek.

    “Given CNN’s international standards and reputation, and Gener 2’s position in the Albanian market, it’s extremely important that A2 TV features the very best technology,” said Andri Kasneci, CEO of A2. “With our new channel, we are looking to set new milestones in the Albanian media, and Avid’s solutions are essential to achieving this.”  

    A broad range of Avid news solutions is outfitting the new facility. MediaCentral | Newsroom Management will serve as the dynamic nerve center of A2 TV’s advanced story creation, management, and distribution, and MediaCentral | Production Management will accelerate the entire production workflow, empowering collaboration to get projects done faster. The integration of Avid NEXIS® shared storage is critical to meet the demands of 24/7 rolling news with true storage virtualization, scalability and power. With Avid Media Composer®, A2 editors will have the industry-choice video editing software to elevate their storytelling.

    A2’s full suite of Maestro graphics solutions will give 2D and 3D graphics capabilities and includes Maestro™ | News universal controller for video and graphics, Maestro | TX for channel branding graphics and playout, and Maestro | PowerWall for innovative display control from a touchscreen interface. AirSpeed® will be seamlessly coupled with A2 TV’s Maestro solutions for versatile media ingest and playout.

    “This is an exciting opportunity to help design a system from the ground up and see some of Avid’s newest innovations at work,” said Tom Cordiner, SVP, global sales at Avid. “We’re confident that A2 will realize its ambitions and we’re eager to see the results.”

    Tags:AvidGener 2MediaCentral



    Growth Brings Growing Pains–and Bots–To Bluesky

    Sunday, December 22, 2024

    Bluesky has seen its user base soar since the U.S. presidential election, boosted by people seeking refuge from Elon Musk's X, which they view as increasingly leaning too far to the right given its owner's support of President-elect Donald Trump, or wanting an alternative to Meta's Threads and its algorithms.

    The platform grew out of the company then known as Twitter, championed by its former CEO Jack Dorsey. Its decentralized approach to social networking was eventually intended to replace Twitter's core mechanic. That's unlikely now that the two companies have parted ways. But Bluesky's growth trajectory — with a user base that has more than doubled since October — could make it a serious competitor to other social platforms.

    But with growth comes growing pains. It's not just human users who've been flocking to Bluesky but also bots, including those designed to create partisan division or direct users to junk websites.

    The skyrocketing user base — now surpassing 25 million — is the biggest test yet for a relatively young platform that has branded itself as a social media alternative free of the problems plaguing its competitors. According to research firm Similarweb, Bluesky added 7.6 million monthly active app users on iOS and Android in November, an increase of 295.4% since October. It also saw 56.2 million desktop and mobile web visits, in the same period, up 189% from October.

    Besides the U.S. elections, Bluesky also got a boost when X was briefly banned in Brazil.

    "They got this spike in attention, they've crossed the threshold where it is now worth it for people to flood the platform with spam," said Laura Edelson, an assistant professor of computer science at Northeastern University and a member of Issue One's... Read More

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