Bicoastal Supply and Demand has named Dana Garman to the post of managing director/executive producer. After a longstanding freelance relationship with the company, she now joins a management team that also consists of exec producers/managing partners Tim Case and Kent Eby.
In her new role, Garman will manage Supply and Demand’s West Coast office and work closely with the directorial roster of Tony Kaye, Jeffery Plansker and Greg Popp. Jillian Henry continues to serve as head of production/exec producer in charge of production for Supply and Demand.
Garman got her start in the industry freelancing at now defunct Propaganda Films. Later she worked in management at bicoastal RSA USA. During a portion of her time there, she worked with Case and Eby when they were handling East Coast sales for RSA via independent rep firm Creative Management Partners. Garman moved on to line producing, and has been doing so exclusively for director Kaye over the past several years. Her most recent producing gig was for helmer Popp’s first job at Supply and Demand, an HGTV spot for W.B. Doner, Detroit.
Case cited Garman’s versatility, including her line producing for directors, as well as earlier helping to manage directorial careers during her RSA tenure. “That’s important to our business model at Supply and Demand, which is built around a concentrated focus on managing all aspects of our directors’ work,” said Case.
Supply and Demand is repped by Eby on the East Coast, Richard Miller & Associates in the Midwest, and Reber/Covington on the West Coast.