Gabrielle Attia, multi-award winning creative director from BBDO New York, has joined Paris-based agency Marcel, which is part of Publicis Groupe.
Attia will work at Marcel as creative director under the supervision of chief creative officers Youri Guerassimov and Gaëtan du Peloux.
Attia started her career at BETC Paris where she wrote Lacoste’s short film “The Big Leap” which won a Cannes Lion and a Grand Prix at the French Effys and Eurobeat. She then went to New York–where she previously attended fashion school and had an internship at Vogue–and took on positions as a creative at Translation and then a creative director at BBDO New York.
She said of her joining Marcel, “A return from New York City is a crucial life and career decision. The creative boom of the Publicis network, since Marco’s [Venturelli, Publicis Groupe France’s CCO] arrival, was naturally very attractive. I recognize my values in those of Youri, Gaëtan and the whole Marcel family, but also my ambitions. Stylistically, I don’t think I’m a typically ‘Marcelian’ creative, as one might imagine, but I see it as an incredible opportunity to learn and pass on–especially my international experience.”
