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    FUJIFILM to introduce 4K-compatible studio zoom lens at NAB

    By SHOOTUpdated:No Comments1279 Views
    WAYNE, NJ --

    The Optical Devices Division of FUJIFILM will introduce a FUJINON 4K-compatible studio lens, the “UA27x6.5B,” at the NAB convention in Las Vegas this month. The UA27x is the latest zoom lens in the company’s Premier UA Series of 4K 2/3” lenses. The UA Series is the world’s first designed specifically for UHD broadcast applications.  The Optical Devices Division will exhibit in booth C7225 during NAB, which runs from April 22-27 at the Las Vegas Convention Center.

    With its 27x zoom ratio and 4K capabilities, the “UA27.6.5B” is ideal for in-studio production. And with a wide-angle focal length of 6.5mm, it’s also suited for live events such as musical concerts and sporting events.  The UA27x joins newly introduced handheld zooms, the “UA14x4.5B” and “UA18x5.5B;” along with the “UA13x4.5B” and “UA22x8B” lenses. Field lenses “UA80x9” and “UA107x8.4” round out this series. The UA27x studio lens can be seen along with the complete UA Series within the company’s NAB booth.

    Like the handhelds in this series, the UA27x studio lens delivers edge-to-edge 4K optical quality for 2/3-inch cameras. The UA27x has a focal length of 6.5-180mm and a built-in extender, which doubles its focal length.

    The lens features the high resolution, high contrast, and high dynamic range that are hallmarks of all Premier 4K and 4K PLUS UA Series lenses. It employs the latest High Transmittance Electron Beam Coating (HT-EBC) resulting in richer colors and greatly improved blue response and transmittance. HT-EBC, coupled with Fujifilm’s exclusive Aspheric Technology, reduces ghost and flare and increases light transmission. The latest optical simulation technology was used in the lenses’ optical design to prevent resolution degradation around the edges and control aberrations, thus achieving 4K image quality across the zoom range. An aperture shape close to that of a circle is achieved by adopting nine aperture blades, which provides a more natural bokeh.

    “The images produced by the UA27x are exceptionally clear, vibrant and optically accurate 4K images,” said Tom Fletcher, director of sales, Optical Devices Division of FUJIFILM. “We can’t wait to show everyone who stops by our NAB booth what they can capture in 4K today. We’ve made dramatic strides in what we can offer to a wide range of our customers, and we’re eager to show that off to our current and prospective customers.”

    The lens is equipped with 16-bit encoders, capable of high-resolution output of lens data, including zoom and focal position information. It can be linked with other systems such as virtual studios for combining CG images with live action footage.

    The UA27x can be seen along with the complete FUJINON Premier 4K PLUS and 4K product families within the company’s NAB booth. Among the highlights in the booth this year will be the new 4K FUJINON “UA14x4.5B” and “UA18x5.5B” handheld lenses.

    In addition to the UA families of 4K lenses, FUJIFILM will also exhibit its complete line of Premier, Cabrio, and new MK cine lenses.

    The FUJINON UA 27×6.5 will be available in late June 2017.

    Tags:FUJIFILMNAB



    Is “Glicked” The New “Barbenheimer”? “Wicked” and “Gladiator II” Hit Theater Screens

    Thursday, November 21, 2024

    "Barbenheimer" was a phenomenon impossible to manufacture. But, more than a year later, that hasn't stopped people from trying to make "Glicked" — or even "Babyratu" — happen.

    The counterprogramming of "Barbie" and "Oppenheimer" in July 2023 hit a nerve culturally and had the receipts to back it up. Unlike so many things that begin as memes, it transcended its online beginnings. Instead of an either-or, the two movies ultimately complemented and boosted one another at the box office.

    And ever since, moviegoers, marketers and meme makers have been trying to recreate that moment, searching the movie release schedule for odd mashups and sending candidates off into the social media void. Most attempts have fizzled (sorry, "Saw Patrol" ).

    This weekend is perhaps the closest approximation yet as the Broadway musical adaptation "Wicked" opens Friday against the chest-thumping sword-and-sandals epic "Gladiator II." Two big studio releases (Universal and Paramount), with one-name titles, opposite tones and aesthetics and big blockbuster energy — it was already halfway there before the name game began: "Wickiator," "Wadiator," "Gladwick" and even the eyebrow raising "Gladicked" have all been suggested.

    "'Glicked' rolls off the tongue a little bit more," actor Fred Hechinger said at the New York screening of "Gladiator II" this week. "I think we should all band around 'Glicked.' It gets too confusing if you have four or five different names for it."

    As with "Barbenheimer," as reductive as it might seem, "Glicked" also has the male/female divide that make the fan art extra silly. One is pink and bright and awash in sparkles, tulle, Broadway bangers and brand tie-ins; The other is all sweat and sand, blood and bulging... Read More

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