Framestore has promoted Karl Woolley to global head of immersive and hired executive producer Mandy Agderian.
Based in London, Woolley joined Framestore in 2005 and has been pivotal in the direction and growth of the Immersive team since its inception in 2013. His work includes the Kiyan Prince Foundation’s groundbreaking #LongLiveThePrince campaign which won the prestigious Cannes Lions Titanium Grand Prix last year, multi-award-winning VR experiences for Games of Thrones with HBO, Samsung’s “A Moon For All Mankind” and Lockheed Martin’s “Field Trip to Mars” to name a few.
Woolley will be responsible for bringing the London and U.S. immersive teams together under his leadership, ensuring the most efficient approach to projects and growing the business globally.
Lottie Cooper, global director of business operations, said, “Karl’s promotion recognizes the importance of this area of work for Framestore, as our industry and clients seek to find more ways to address their audiences and consumers through immersive platforms and experiences”.
Woolley said, “The award-winning projects that immersive have delivered are a testament to the hard-work, commitment, and innovation of our talented team. With an exciting year ahead, I look forward to leading us as we continue to push boundaries and further cement Framestore’s reputation in this space”.
Bringing with her over 15 year’s experience across immersive, interactive and real time projects, EP Agderian joins from The Mill NY. Notable clients she has worked with include Meta, Facebook Gaming, Chanel, Showtime, HBO and NBCU.
Agderian, who will be based in Framestore’s New York studio, said, “I’m looking forward to creating highly immersive experiences that explore technology in new ways, whilst contributing to the continued growth and success of Framestore’s immersive division”.
Framestore’s immersive team works with creative IP owners and brands to elevate the impact of their imagined worlds. Projects span virtual, physical and mixed realities, location-based entertainment and theme park rides and attractions.
The team recently received two VES Award nominations for Outstanding Visual Effects in a Special Venue Project for their work spanning theme park rides “Jumanji: The Adventure” for Merlin Entertainments and “Avengers: Quantum Encounter” for Disney, plus a THEA Award for Outstanding Achievement: Attraction for “Jurassic World Adventure” for Universal Studios.
Sinners and Saints Adds Apple Pie To Its Branded Menu
Bicoastal Sinners and Saints--the multidisciplinary studio overseen by managing director/executive producer Heather Heller, and partners/EPs Yann Henric and Thomas Carroll--has added Apple Pie Tabletop to its roster for branded content. Known for its food and beverage content creation, Apple Pie comprises the husband-and-wife team of director/DP Gene Dubin and director/art director Alisa Volodina. In addition to representation, the move expands Apple Pie’s production capabilities through the combination of its centrally located full-service studio in New York and a newly established mobile studio in Los Angeles. Apple Pie recently teamed with Sinners and Saints on a Wienerschnitzel project created by Innocean.
“We believe that our dual studio strategy positions us uniquely in the competitive landscape of food and beverage storytelling,” said Heller. “By blending the artistry of the New York studio with the flexibility of our Los Angeles location, we can tailor our productions to meet the unique demands of each project, regardless of geography.”
“Working with Sinners and Saints in the demanding field of tabletop was an absolute pleasure,” shared Apple Pie Tabletop in a joint statement. “Warm welcome, unwavering support and dedication--everything a director can ask for. The entire experience was both enjoyable and rewarding. We will not miss an opportunity to collaborate with them again.”
“The first thing you notice is that Apple Pie has beautiful work,” Heller observed. “Having worked with them, I can say that Gene and Alisa are extremely meticulous and detail-oriented; their combination of talent and agility appeals to agencies and clients.” Also appealing to Heller is Apple Pie Tabletop’s brisk international... Read More