Creative editorial house Final Cut has promoted Sophie Solomon from assistant editor to editor. Solomon has been with Final Cut for six years, getting her start in its New York office as vault manager. Soon after she began working as an assistant editor, honing her craft alongside mentors and friends including Rick Russell, Jeff Buchanan, Dan Sherwen, Patrick Colman, and Ed Chessman.
Solomon attended Barnard College at Columbia in Manhattan, where she majored in film studies. Throughout her four years of college she interned at production and post houses around the city, which laid a solid groundwork for her understanding of the industry. Her love for postproduction came out of a passion for the creative process and a realization that telling stories and collaborating with other creatives is inherent to the process in an edit room.
Solomon worked alongside Jim Helton at Final Cut to edit the internationally acclaimed New York Times campaign, “The Truth is Worth It,” made with Droga5 and directing duo Martin + Lindsay. The campaign garnered two Cannes Grand Prix awards and four Gold Lions, Best of Show at the One Club Annual ADC Award, Clio Gold, and a Black Pencil at D&AD, among many other accolades.
Solomon’s work for Kenzo Eyewear is a fun project that speaks directly to so many of her sensibilities when it comes to humor. Known for a certain campy aesthetic, combined with unwavering authenticity, she creates an effortless, modern narrative. Her work on the “Jaded” music video for Ms. White is an example of true collaboration–a labor of love that required all involved to be vulnerable and fully vested. Solomon has also edited for global brands such as Volkswagen, Target, Michelob Ultra, Comcast, Lincoln, and Fox Sports. Her work has earned her an award for Best Editing at the Art of Brooklyn Film Festival and a Telly, for the short film Don’t Go Back To Sleep.
“From the beginning of my time at Final Cut, I’ve had the privilege to learn from some of the best editors in the world, which I’ll never take for granted,” said Solomon. “I’ve found Final Cut to be a place that celebrates individuality and attracts people who hold craft in high regard. I’m honored to have found a home where my best work can shine because I work with people who care so deeply about our projects.”
SCHROM x Yacht Club and Be Electric Studios Launch Electric XR for Virtual Production
SCHROM x Yacht Club, a full-service live-action, tabletop, and postproduction company, has teamed with Be Electric Studios, a soundstage, equipment rental, and virtual production company, to launch Electric XR, a virtual production collective.
Industry veteran Thomas Rossano will lead the new venture, which provides advanced virtual production solutions across multiple facilities. He brings over 25 years of experience in live-action, tabletop, postproduction and talent curation to enhance Electric XR’s offerings as a resource for brands and agencies, as well as other production companies in need of virtual production solutions. Additionally Rossano continues to serve as EP at XR New York (XR-NY), a role he’s held since December 2022. SCHROM x Yacht Club originally established XR-NY to help provide XR services for third-party rentals. While XR-NY will continue to function independently for SCHROM X Yacht Club, it now operates under the Electric XR umbrella.
Rossano’s expertise spans producing live-action commercials, branded content, interactive and experiential content. In addition to leading Electric XR, he holds responsibilities at SCHROM x Yacht Club which include driving business development, collaborating with sales reps and expanding the company’s creative talent network. Rossano’s career includes serving as an exec producer at Hungry Man for about 11 years, right from that company’s inception. He then went on to become a partner at Station Film where he also had a lengthy tenure. Later he was a partner at PRISM. Then after the pandemic hit, he became a freelance EP for nearly two years, looking into opportunities in virtual production, which led him to XR NY and now Electric XR. Over the years, he has produced high-profile... Read More