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    FilmCore Comes Up Sixes For Honda Accord

    By SHOOT StaffUpdated:No Comments1646 Views
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    CLIENT

    American Honda Motor Co./Honda Accord Coupe V-6.

    PRODUCTION CO.

    Believe Media, bicoastal/international.

    Paul Street, director; Barry Berona, DP; Liz Silver and Luke Thornton, executive producers; Taylor Pinson and Adrian Harrison, line producers. Shot on location in Calgary, Alberta, Canada.

    AGENCY

    Rubin Postaer and Associates, Santa Monica.

    Joe Baratelli and David Smith, creative directors; Nick Yen, art director; Carrie Talick, copywriter; Leticia Martinez, producer.

    EDITORIAL

    FilmCore, Santa Monica.

    Nicholas Wayman-Harris, editor; Adam Purcell, assistant editor.

    POST

    R!OT, Santa Monica.

    Bob Festa, colorist.

    VISUAL EFFECTS

    Method, Santa Monica.

    Alex Frisch, lead 2-D visual effects artist; Joana Cruz, 2-D visual effects artist; Katrina Salicrup and Carlos Morales, junior 2-D visual effects artists; Hatem Ben Abdallah, lead 3-D visual effects artist; Michael Gibson, visual effects shoot supervisor; Neysa Horsburgh, visual effects executive producer; Rich Rama, visual effects producer.

    AUDIO POST

    RavensWork, Venice, Calif.

    Eric Ryan, mixer.

    MUSIC

    HUM, Santa Monica.

    Jeff Koz, composer.

    THE SPOT

    "Six" (:30) follows a black Honda Accord as it travels through a pristine countryside, passing a row of six trees, six hay bales and six cyclists. The road is Route 6, the time is 6 p.m., and the driver is listening to the sixth track of the sixth disc in his car’s CD player. The car ultimately stops at an intersection, which is naturally a six-way stop.

    Spot broke in October.

    Category:ScreenWork



    Influx of Talent At DAVID New York Includes The Creative Director Duo Of Erin Evon and Jason Burke

    Monday, November 25, 2024

    Global creative agency DAVID has made seven creative hires in its New York office. Coming aboard are the creative director duo of Erin Evon and Jason Burke; associate creative directors Kelsey Miller, Tori Mortenson and Maris DiTullio; sr. copywriter Adam Goffstein; and sr. art director Victoria Rocha.

    All will report to Daniel Lobaton, North America, chief creative officer, and André Toledo, chief creative officer.

    Creative directors Evon and Burke have teamed on campaigns for Goldfish, Snyder’s of Hanover, Tide, Shopify, Samsung and Uber Eats. They’ve been working together for seven years at such NY agencies as R/GA and Saatchi & Saatchi. While at the latter, Evon was one of the creative behind “It’s a Tide Ad,” the Procter & Gamble Super Bowl takeover that at the Cannes Fest scored a Film Grand Prix, Titanium Cannes Lion and Creative Effectiveness Gold Lion as well as a Grand Effie.

    Associate creative directors Miller and Mortenson were most recently at Mekanism working for Jose Cuervo and Quaker Oats. DiTullio had been an associate creative director at Deutsch LA where she worked on Taco Bell. Prior to Deutsch LA, she worked at Crispin Porter+Bogusky on Domino’s, and RPA on Apartments.com.

    Sr. copywriter Goffstein served previously at The Martin Agency and MullenLowe Boston, working for brands like Buffalo Wild Wings and Busch Light. Rocha contributed to award-winning campaigns like Michelob Ultra’s “Dreamcaster” and Spotify’s “Spreadbeats.”

    The seven new team members join the existing NY contingent in their newly opened office space at the iconic Domino Sugar Factory in Williamsburg, Brooklyn.

    “Talent is at the core of who DAVID is,” said Lobaton. “We are a first name agency so... Read More

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