Green The Bid, the grassroots initiative and community supporting the advertising industry in shifting to zero-waste, net-carbon neutral, sustainable and regenerative practices, has added key leaders to its Advisory Board. Green The Bid is a community of over 100 companies and organizations, and will hold its next member meeting on April 28.
The newly added Advisory Board members are:
- Samira Ansari, ECD FCB NY
- Osei Kakari, EP, co-founder, Contrast Eye
- Fiona King, global director of production, Sweetshop
- Tamika Lamison, writer/director/producer, and executive director, CDDP
- Becky Morrison, producer/founder, The Light
- Justin Pollock, sr. EP, Park Pictures
- Doug Zanger, director of brand purpose, The Martin Agency
“As someone who is personally and professionally committed to social justice and working in spaces that are actively participating in creating stories that inspire impact and change through the CDDP and other organizations, I am happy to support Green The Bid in their efforts for climate Justice,” commented Lamison. “We have so much work to do in so many places. And there is a correlation between climate justice and social justice. It is important that we acknowledge this intersectionality and I look forward to being a part of Green the Bid’s efforts to fight climate change by leaving less of a carbon footprint in the world of commercial production.”
“The need for sustainable practice in our industry has long been recognized and with the coronavirus pandemic, alternatives in the way we streamline the production process have been recognized, a catalyst if you like to reevaluate sustainable behavior, a broader conversation for every industry,” said King. “Green The Bid both supports and echoes Sweetshop’s global initiatives and I’m honored to be on the board and looking forward to growing knowledge in this space among a team of specialists and industry professionals.“
“Ever wonder who created the production process? Moguls with mustaches who ran Hollywood before movies had sound,” related Morrison. “The problem is: the process they designed is highly extractive. It depletes people and natural resources. But it doesn’t have to be that way! That’s why The Light and Green the Bid are focusing on the intersectionality of social and environmental justice. We’re creating a whole new production model for the 21st century.”
According to Zanger, “Most people see our finished work, without thinking about the resources used. There have been some sincere efforts for brands, agencies and production companies to reduce the impact, yet we need a unified force to make sustainability a constant instead of a “nice to have.” What would be “nice to have” is a planet that begins to heal, and we’ll work hard to do our part.”
The new members join the following individuals to make up a board that provides expert guidance in building an inclusive, productive, and forward-thinking organization with key global alliances for ultimate effectiveness:
- Andrea Bakacs, sr. art producer, Wieden+Kennedy Portland
- Leah Bernthal, founder, Every Purpose
- Laura Busino, head of content production, Ford Motor Company
- Pamala Buzick, co-founder, poolhouse
- Yvette Cobarrubias, co-founder and managing partner, Cosmo Street Editorial
- Jo Coombes, founder and project lead, AdGreen
- Antoinette de Lisser, head of new business, The Progress Film Company
- Tricia Duffy, founder, Lily Grey
- Sean French, VP of sales, Quixote
- Bonnie Goldfarb, co-founder, Harvest Films
- Matt Hunnicutt, executive director of production, Wieden+Kennedy Portland
- Ari Kuschnir, founder, m ss ng p eces
- Ariel Leon Isacovitch, managing partner/EP, The Roots
- Daniel Marin, head of production, JOAN Creative; president, JOAN Studios
- Lisa Mehling, owner, Chelsea Pictures
- Gloria Pitagorsky, partner, Heard City
- Carol Pock, sustainability knowledge lead, APR
- Shelby Ross, executive producer
Oscar and Emmy-Winning Composer Kris Bowers Joins Barking Owl For Advertising, Branded Content
Music, audio post and sonic branding house Barking Owl has taken on exclusive representation of Oscar and Emmy-winning composer Kris Bowers for advertising and branded content.
Bowers’ recent film scores include The Wild Robot and Bob Marley: One Love, alongside acclaimed past works such as The Color Purple (2023), King Richard and Green Book. His contributions to television are equally impressive, with scores for hit series like Bridgerton, When They See Us, Dear White People, and his Daytime Emmy Award-winning score for The Snowy Day.
In addition to his work as a composer, Bowers is a visionary director. He recently took home the Academy Award for Best Documentary Short Subject for his directorial work on The Last Repair Shop. The emotionally touching short film spotlights four of the people responsible for repairing the musical instruments used by students in the Los Angeles Unified School District (LAUSD). The Last Repair Shop reflects the positive influence that musical instruments have on the youngsters who play them, and the adults in the LAUSD free repair service who keep them working and in tune.
Barking Owl CEO Kirkland Alexander Lynch said of Bowers, “His artistry, diversity of style and depth of storytelling bring an unparalleled edge to the work we create for global brands. His presence on our roster reflects our continued commitment to pushing the boundaries of sound and music in advertising.”
Johanna Cranitch, creative director, Barking Owl, added, “Kris first caught my attention when he released his record ‘Heroes + Misfits’ where he fused together his jazz sensibility with a deeply ingrained aptitude for melody, so beautifully.... Read More