Laura Relovsky, best known for her 14-year tenure at now defunct Mad River Post, New York–first as senior producer and then executive producer–has joined Fluid, the New York-based editorial, original music and VFX studio, as exec producer of its editorial staff which includes cutters Robin Burchill, Greg Letson, Scott Philbrook, John Mallerman, Karama Brown and Jim Rubino, as well as lead designer Wes Waldron.
At Mad River, Relovsky turned out projects for such clients as Canon, Vaseline, Levi’s, Tostitos, Nike, ESPN, Miller Lite, the NFL, Amstel, Heinecken, MTV and Coca-Cola. She worked with assorted major agencies, including BBDO, Ogilvy, Young & Rubicam, Wieden+Kennedy and Hill Holliday.
Of her new roost and position, Relovsky said, “Joining Fluid is the next logical step for me.” She cited the shop’s talent spanning editors, composers, effects artists and interactive designers all under one roof, observing that the company “represents what the new model for the postproduction industry will be. Yet they’ve been doing it for years.”
Earlier in her career, Relovsky co-founded Progressive Image Group, New York, with editor Tim Sherry, and served as business manager and producer at Vito DeSario Editing, N.Y.
Fluid was launched in fall ’98 by founding partners composer/exec producer David Shapiro, composer Andrew Sherman and managing partner/exec producer Marc Schwartz. The company now has a staff of 35. Via its recent partnership with Crush+Lovely, Fluid has extended its reach into interactive web design and development.
Disney Pledges $15 million In L.A. Fire Aid As More Celebs Learn They’ve Lost Their Homes
The Pacific Palisades wildfires torched the home of "This Is Us" star Milo Ventimiglia, perhaps most poignantly destroying the father-to-be's newly installed crib.
CBS cameras caught the actor walking through his charred house for the first time, standing in what was once his kitchen and looking at a neighborhood in ruin. "Your heart just breaks."
He and his pregnant wife, Jarah Mariano, evacuated Tuesday with their dog and they watched on security cameras as the flames ripped through the house, destroying everything, including a new crib.
"There's a kind of shock moment where you're going, 'Oh, this is real. This is happening.' What good is it to continue watching?' And then at a certain point we just turned it off, like 'What good is it to continue watching?'"
Firefighters sought to make gains Friday during a respite in the heavy winds that fanned the flames as numerous groups pledged aid to help victims and rebuild, including a $15 million donation pledge from the Walt Disney Co.
More stars learn their homes are gone
While seeing the remains of his home, Ventimiglia was struck by a connection to his "This Is Us" character, Jack Pearson, who died after inhaling smoke in a house fire. "It's not lost on me life imitating art."
Mandy Moore, who played Ventimiglia's wife on "This Is Us," nearly lost her home in the Eaton fire, which scorched large areas of the Altadena neighborhood. She said Thursday that part of her house is standing but is unlivable, and her husband lost his music studio and all his instruments.
Mel Gibson's home is "completely gone," his publicist Alan Nierob confirmed Friday. The Oscar winner revealed the loss of his home earlier Friday while appearing on Joe Rogan's... Read More