Commercial production company Good Times has brought Bernadette Spear on board as executive producer. Spear has two decades of production experience on different sides of the business. Her direct work with brands spans Upwork, Oculus VR, Facebook, and Nike. And she has worked at advertising agencies and production companies 72andSunny, B-Reel, Droga5, Havas, m ss ng p eces, and Wieden+Kennedy, among others.
“Few people truly grasp the full cycle of production like Bernadette. She’s curious, engaged, and easy to talk to, about work and in general. We’re lucky to have her as a friend and now a colleague,” shared Eric McCasline, Good Times executive producer and co-founder.
“Bernadette fits in perfectly; we haven’t let off the gas since launch and she’s jumped right in without skipping a beat. Her ambition only magnifies our own,” added Corwin Carroll, Good Times executive producer and co-founder.
While at Upwork, Spear helped build and run the company’s internal creative team. During her time there, she oversaw the company’s rebrand and production for the award-winning “This Is How We Work Now” campaign. Spear’s other notable credits throughout her career include the production of the viral Old Spice “Responses,” one of the fastest growing and most popular interactive campaigns in modern advertising. It was produced via Don’t Act Big, the internal Wieden+Kennedy entity that was established by Spear. She also produced the “Give Your Heart” interactive experience highlighting the importance of organ donation, part of the Cannes Grand Prix-winning campaign for branded narrative film “Corazón–Presented by Montefiore.”
“When I saw what Eric and Corwin are building at Good Times, I jumped at the chance to bring my deep brand and agency experience to the table. They are excellent producers and super nice people. Doing great work is what drives me,” said Spear. “We have ambitious plans and I look forward to all that we’ll accomplish together.”
Launched in October 2023, Good Times has a quickly growing client roster that includes Southwest Airlines, Milk, and Samsonite. The L.A.-based Spear will work closely with McCasline and Carroll on further expanding the company’s scope of projects and supporting talent.
