Paul Caiozzo has come aboard Goodby Silverstein & Partners’ (GS&P) NY office as executive creative director.
Caiozzo’s history includes stints at Twofifteenmccann, Crispin Porter + Bogusky and Cliff Freeman as well as memorable campaigns for Xbox and Burger King, including the “Whopper Freakout,” “BK Flame” and “Whopper Virgins” campaigns.
For the last two-and-a-half years, he has worked as a freelance creative director and writer, working directly with brands such as Vita Coco, Squarespace and Etsy as well as collaborating with Droga5 and Help Remedies for 2012’s Cannes Grand Prix–winning “Help, I Want to Save a Life” campaign.
“I love Goodby Silverstein and everything they represent, but that’s not the reason I took this job,” said Caiozzo. “This is an office that wants to break out and do frightening and independent work. That’s what attracted me to it.”
“Paul is an entrepreneur,” said GS&P New York managing director Nancy Reyes. “He likes to make things, whether that’s an ad or a completely new product or brand. That sort of creative leadership will be invaluable as we build GS&P’s presence here in New York.”
Caiozzo will be working on Comcast/XFINITY as well as pitching new business. “Obviously, when you are a newer office, you want to build your client list. But we are looking for the right clients with whom we believe we can do unique work,” said Caiozzo.
Rom-Com Mainstay Hugh Grant Shifts To The Dark Side and He’s Never Been Happier
After some difficulties connecting to a Zoom, Hugh Grant eventually opts to just phone instead.
"Sorry about that," he apologizes. "Tech hell." Grant is no lover of technology. Smart phones, for example, he calls the "devil's tinderbox."
"I think they're killing us. I hate them," he says. "I go on long holidays from them, three or four days at at time. Marvelous."
Hell, and our proximity to it, is a not unrelated topic to Grant's new film, "Heretic." In it, two young Mormon missionaries (Chloe East, Sophie Thatcher) come knocking on a door they'll soon regret visiting. They're welcomed in by Mr. Reed (Grant), an initially charming man who tests their faith in theological debate, and then, in much worse things.
After decades in romantic comedies, Grant has spent the last few years playing narcissists, weirdos and murders, often to the greatest acclaim of his career. But in "Heretic," a horror thriller from A24, Grant's turn to the dark side reaches a new extreme. The actor who once charmingly stammered in "Four Weddings and a Funeral" and who danced to the Pointer Sisters in "Love Actually" is now doing heinous things to young people in a basement.
"It was a challenge," Grant says. "I think human beings need challenges. It makes your beer taste better in the evening if you've climbed a mountain. He was just so wonderfully (expletive)-up."
"Heretic," which opens in theaters Friday, is directed by Scott Beck and Bryan Woods, co-writers of "A Quiet Place." In Grant's hands, Mr. Reed is a divinely good baddie — a scholarly creep whose wry monologues pull from a wide range of references, including, fittingly, Radiohead's "Creep."
In an interview, Grant spoke about these and other facets of his character, his journey... Read More