Independent ad agency Odysseus Arms has hired Eric Dunn to serve in the newly created role of managing director. He will be responsible for expanding the operation, refining client services and steering digital architecture.
Dunn is a 15-year advertising and media executive with a broad range of brand and business development expertise across a variety of industries, including auto, hospitality, alcohol/spirits, luxury real estate and e-commerce. He joins from San Francisco-based ad agency Duncan/Channon, where he was most recently group account director. During his tenure, Dunn was instrumental in navigating efforts for StubHub, the world’s largest secondary ticket marketplace, as it grappled with Ticketmaster and over 150 other competitors. Dunn helped expand the business from creative projects to a holistic scope including media buying and planning, digital direct response, international campaign development, and “always on” studio support.
Dunn’s experience leading the Kona Brewing account while at Duncan/Channon will help Odysseus Arms further develop its wine and spirit business. Additionally, his expertise in the hospitality sector gained from driving accounts such as Tahoe South, Palms Resort and the Ritz Carlton Residences–combined with Odysseus Arms co-founder Franklin Tipton’s experience leading world-class work for Tourism Victoria in Australia–will help the agency offer premium, international-level strategic services.
“Eric will help us continue to rewrite the ad agency rulebook,” added Odysseus Arms’ co-founder Libby Brockhoff. “We achieved the distinction of a Top 3 brand on Facebook (highest engagement across the entire platform) for Carlo Rossi using a new consumer listening technique. Eric will help us offer these proprietary services on a global scale.”
