Director Bianca Poletti has signed with bicoastal production company Epoch Films for first-time commercial representation in the U.S. Epoch handles her for spots, branded content and music videos.
Poletti is an Argentine director born in San Diego, Calif. She is based out of Los Angeles where she graduated from the University of Southern California with a degree in Film Studies.
As a narrative director, Poletti utilizes her passion for dance and movement to explore the many different facets of the human psyche. Her films exist in dreamlike worlds full of ethereal lighting, color, and youthful Gen Z imagery. She brings her love of fashion and architecture to her work, always implementing pieces of the story into her vivid production design. She casts with an emphasis on personality and chemistry, choosing to work with people who effortlessly add depth to story and dialogue through their unique point of view.
Poletti has directed numerous music videos, commercials, and short films, with her first feature being an anthology produced by James Franco. Her latest short film, Fertile, was recently awarded Best Romantic Comedy at Indie Film Fest and Best Short at the Dumbo Film Festival. Fertile was posted in SHOOT’s ScreenWork gallery.
With a background in Fine Arts photography, she has shot for an extensive list of high profile clients including Sacha Baron Cohen, Sean Penn, and Zoe Saldana and was recently published in Marie Claire. Poletti’s photography lends itself to her directorial work, allowing her to create visually striking projects that are playful with a strong point of view.
“I could not be more thrilled to join the Epoch family, a place that truly respects and encourages individual artistry,” said Poletti. “As a female director I know my imaginative voice will be heard and supported at a company run by such strong and talented women.”
Melissa Culligan, managing executive producer at Epoch Films, said, “We’ve been following Bianca’s development for a few years. She has created beautiful, unique worlds in the music video and short-narrative genres, and we’re beyond excited to introduce her magical vision to the advertising world.”
Epoch is represented in the West by Dexter Randazzo & Jonathan Logan at The Department of Sales; in the East by Tara Averill & John Robertson at RepresentationCo, and in the Midwest by Chris Brown & Nicole Feddock at Baer Brown Reps.
From Restoring To Hopefully Preserving Multi-Camera Categories At The Emmys
When Gary Baum, ASC won his fourth career Emmy Award earlier this month, it was especially gratifying in that the honor came in a category--Outstanding Cinematography for a Multi-Camera Half-Hour Series--that had been restored thanks in part to a grass-roots initiative among cinematographers to drum up entries. Last year the category fell by the wayside when not enough multi-camera entries materialized.
In his acceptance speech, Baum appealed to the Television Academy to keep multi-camera categories alive. He later noted to SHOOT that editors also got their multi-camera recognition back in the Emmy competition this year. Baum hopes that after resurrecting multi-camera categories in 2024, such recognition will be preserved for 2025 and beyond.
A major factor in the decline of multi-camera submissions in 2023 was the move of certain children’s and family programming from the primetime Emmy competition to the National Academy of Television Arts and Sciences’ (NATAS) Emmy ceremony. For DPs this meant that multi-camera programs last year were reduced to vying for just one primetime nomination slot in the more general Outstanding Cinematography for a Series (Half-Hour) category. It turned out that this single slot was filled in ‘23 by a Baum-lensed episode of How I Met Your Father (Hulu).
Fast forward to this year’s competition and Baum won for another installment of How I Met Your Father--”Okay Fine, It’s A Hurricane,” which turned out to be the series finale. Two of Baum’s Emmy wins over the years have been for How I Met Your Father, and there’s a certain symmetry to them. His initial win for How I Met Your Father was for the pilot in 2022. So he won Emmys for the very first and last... Read More