Director Bianca Poletti has signed with bicoastal production company Epoch Films for first-time commercial representation in the U.S. Epoch handles her for spots, branded content and music videos.
Poletti is an Argentine director born in San Diego, Calif. She is based out of Los Angeles where she graduated from the University of Southern California with a degree in Film Studies.
As a narrative director, Poletti utilizes her passion for dance and movement to explore the many different facets of the human psyche. Her films exist in dreamlike worlds full of ethereal lighting, color, and youthful Gen Z imagery. She brings her love of fashion and architecture to her work, always implementing pieces of the story into her vivid production design. She casts with an emphasis on personality and chemistry, choosing to work with people who effortlessly add depth to story and dialogue through their unique point of view.
Poletti has directed numerous music videos, commercials, and short films, with her first feature being an anthology produced by James Franco. Her latest short film, Fertile, was recently awarded Best Romantic Comedy at Indie Film Fest and Best Short at the Dumbo Film Festival. Fertile was posted in SHOOT’s ScreenWork gallery.
With a background in Fine Arts photography, she has shot for an extensive list of high profile clients including Sacha Baron Cohen, Sean Penn, and Zoe Saldana and was recently published in Marie Claire. Poletti’s photography lends itself to her directorial work, allowing her to create visually striking projects that are playful with a strong point of view.
“I could not be more thrilled to join the Epoch family, a place that truly respects and encourages individual artistry,” said Poletti. “As a female director I know my imaginative voice will be heard and supported at a company run by such strong and talented women.”
Melissa Culligan, managing executive producer at Epoch Films, said, “We’ve been following Bianca’s development for a few years. She has created beautiful, unique worlds in the music video and short-narrative genres, and we’re beyond excited to introduce her magical vision to the advertising world.”
Epoch is represented in the West by Dexter Randazzo & Jonathan Logan at The Department of Sales; in the East by Tara Averill & John Robertson at RepresentationCo, and in the Midwest by Chris Brown & Nicole Feddock at Baer Brown Reps.