Blue Table Post has added editor Lorenzo Colugnati to its talent roster for exclusive U.S. representation spanning commercials, branded content and music videos. Blue Table becomes his first roost in the American market.
Colugnati is known for contributing to powerful narratives that span many genres, bringing to life the cinematic visions of directors including Casper Balslev, Gabriele Muccino, Igor Borghi, Justin Reardon, Rodrigo Valdes, Reynald Gresset and Xavier Mairesse.
In 2021 Colugnati–who’s based in Milan but works globally–collaborated with Barilla and director Xavier Mairesse editing the brand film The Origin, featuring Claudio Santamaria and Yonv Joseph. The film amassed a staggering 50 million views in just a week and went on to win the Grand Prix at the ADCI Awards. Other noted commercial work includes projects for Fiat, Doritos, Becks, Ferrero, Heinekin and Amaro Montenegro with agencies Oglivy, Publicis, Wunderman Thompson, and more.
“Lorenzo’s body of work is extraordinary and his artistry speaks to his genuine passion for storytelling through editing,” said Blue Table Post founder Oliver Lief. “As important is his warmth and genuine interest in connecting with people–those he works with and audiences who view each project.”
Colugnati said, “From the first time Oliver and I spoke, it was clear that we were both energized by many of the same things – editing, bringing people together in the creative process, and exploring the world through the ideas and a variety of perspectives. He has been very thoughtful in how he has created Blue Table Post. I am excited to be a part of it and to deepen my connection to the U.S. creative community.”
In addition to deep experience in commercials, Lorenzo has a passion for bringing a voice to social issues and the under-represented. His editorial work on the short documentary for the RIT Foundation, Please Arrest Me, earned accolades at Cannes, London International Film Festival, Spikes Asia, D&AD, The One Show and One Screen Short Film Festival. His commitment to cause work also includes global campaigns for the NGOs Emergency and Terre Des Hommes, which won multiple awards at the ADCI 2021 and NYF Advertising Awards.
Colugnati’s passion for editing was ignited by accident, when a summer job as an on-camera talent for a travel series exposed him to what he describes as “writing with images.” This revelatory moment was like a “storm coming through open windows” and changed his life trajectory. It’s a journey that has taken him from his countryside home in Italy to working throughout Europe, the U.S. and Vancouver, Canada where he contributed to episodic television including Dark Matter, Shadow Hunter and Falling Skies, before moving to Milan.
“Thinking about what I do, it really comes down to working hard and bringing enjoyment and ideas into the process,” he reflected. “The opportunities to tell interesting stories–for brands, causes, or for pure entertainment–are endless. It’s what I feel in love with and what continues to provide inspiration every day.”