Cut+Run has added editor Andrea Mendoza to its roster. Based out of Cut+Run’s Austin office, Mendoza is available to edit nationwide. Mendoza’s work effortlessly spans many genres, with a focus on comedy borne from utterly relatable moments. Her careful attention to detail and sense of timing are evident in collaborations for Apple, Michael’s, Dodge, Infiniti, Jack Links, and AARP starring Betty White, among many more.
An Austin native who was raised on a diet of MTV and film, Mendoza discovered editing at Purdue University and fell in love with its impact on narrative storytelling. A fateful meeting led to her first job at Epoch Films, which was a springboard to a career in New York and in Austin, where she met her wife Melissa. Enjoying successful tenures at companies in NY and Austin she built a network of valued collaborators. Prior to joining Cut+Run–with offices in such markets as NY, L.A., San Francisco and Austin–she had been at TBD Post in Austin.
“Having known Andrea for many years in the Austin ad community, I knew the quality of human we were getting,” said Cut+Run Austin EP Bebe Baldwin. “Besides being passionate and talented, she is also a genuine person with a cool vibe, which is why she has a legion of loyal fans.”
In addition to editing, Mendoza’s creative voice is seen in her still photography where portraits and places are brought to artful and atmospheric life. She got her first camera at 11 and it has been a constant companion. And while editing came first as a craft, it was only after she became a fully fledged editor that she focused on photography with the same level of intensity and passion.
“I always strive to bring something extra to every project, diving in and going beyond the kernel of the idea or what’s on the page to develop something rich and compelling,” she explained. “Both photography and editing give you insight into what people connect to and how, which makes both endlessly fascinating.”