Blackmagic Design announced that editor Alan Edward Bell used its visual effects and motion graphics software, Fusion 9 Studio, while editing the film “Red Sparrow.”
”Red Sparrow” is the spy thriller from 20th Century Fox about ballerina Dominika Egorova (Jennifer Lawrence) who is recruited into Sparrow School, a secret Russian intelligence service. On the search for a mole within the Russian government, Dominika’s first target is an American CIA agent (Joel Edgerton). Also starring Jeremy Irons, Matthias Schoenaerts, Mary-Louise Parker and more, “Red Sparrow” was directed by Francis Lawrence.
Bell used Fusion Studio as one of his editing tools while cutting the film, using it to create performance enhancing VFX during the editing process. He explained, “With performance enhancing VFX, you merge together editing and compositing to get the best cut, whether you’re heightening actors’ performances, helping with cohesion, or adding impact. By using Fusion Studio within my editing workflow, I can easily merge together different takes or make subtle changes to help amplify a scene.”
For example, Bell used Fusion Studio while editing “Red Sparrow” to merge together actors’ performances from different takes when it was needed to preserve the performance or further the story.
“There is a scene after Dominika finishes her Sparrow training and is reunited with her mother. In one take, Jennifer’s performance was very powerful as it showed a sense of dread, however, in another take they added a line that underscored her character’s determination and furthered her motivation. Instead of compromising on the performance or just slipping in the audio but not the visual, which is what editors have done in the past, I used Fusion Studio to combine the two takes together, layering Jennifer’s performances on top of each other,” Bell said. “I used Fusion Studio’s new planar tracker to track and stabilize the image. I then composited Jennifer’s mouth out of the first shot, and morphed the mouths together. Dominika’s motivation for the rest of the film is colored by that line, so it was important that we got it in, and because of Fusion Studio I was able to do it seamlessly.”
Bell continued, “Throughout the film, Dominika goes through varying stages of facial bruising and some hemorrhaging in her eyes. Using Fusion Studio, I was able to enhance and smooth out the way Jennifer’s bruising looked while editing, so when we previewed the film it was seamless.”
Bell concluded, “We used a lot of wide shots for this film, which meant that when I needed to rely on performance enhancing VFX, the backgrounds often needed tweaking to get things to line up. I frequently used Fusion Studio’s grid warper to make sure the background would match and that things were cohesive between cuts.”
The Many Hires Jeremiah Wassom As Group Creative Director
Independent agency The Many has added Jeremiah Wassom as group creative director.
Wassom most recently worked a decade at Deutsch LA where, as SVP/creative director, he led the Taco Bell account and won new business for the agency. His agency past also includes AKQA and TBWAChiatDay. His creative work has touched the QSR, video games, automotive, fashion, and culture brand sectors. He also served eight years with the United States Marine Corps.
“Throughout his career, Jeremiah has helmed work that has not only made me personally jealous but has consistently pushed brands to show up in memorable and innovative ways,” said Josh Paialii, head of creative at The Many. “One look at his body of work and you will see his passion for storytelling and craft has raised the bar for entire categories, driving participation with many brands’ most loyal fans. Beyond being a world-class creative director and maker, Wassom is a proven team player and strategic thought leader. He’ll be a great addition to the leadership team at The Many working across all accounts. His role will be immediately felt as he guides and supports each of the creative leads in the department.”
A 20-year creative with agency, brand, and freelance experience, Wassom has forged a creative approach which focuses on crafting engaging connections rather than simply make ads. He sees the need for advertising to mean more, not simply do more.
The Many believes that true business growth is made possible by harnessing the power of participation and partners with brands to forge deeper connections with consumers, cultivate trust and loyalty, and maximize marketing spend and execution. The agency is built around a flexible model that offers a suite of capabilities, including... Read More