Bicoastal Supply&Demand has added director Tyler Manson to its roster for worldwide representation. His work spans such clients as Airbnb, Google, Converse, Verizon, NFL, Chevy, Lincoln, GMC, Purina, Budweiser, Liberty Mutual, Dunkin’ Donuts and Hershey’s.
For the latter Manson directed “Hello From Home Mallory,” a two-minute piece selected as a SHOOT Top Spot of the Week which tells the story of a Team USA Paralympian who receives a Hershey’s care package containing a note from a hometown supporter. The docu-style short was part of a campaign conceived by Arnold Worldwide.
Manson also directed and edited the Intel film The Sartorialist which was shortlisted for a Clio Award.
Born in Australia and raised in California, Manson honed his skills in documentary and music video making early on. He made a mark with his series for “VICE,” and “The Surfer’s Journal” providing glimpses into the world of surfing. Equipped at times with only a backpack and camera, Manson has traveled to remote locations around the globe earning numerous Vimeo Staff picks along the way.
To this day, documentary informs his style–a visual storytelling that meshes seamlessly with artful realism, marking a natural evolution in the constantly evolving commercial landscape. Yet the documentarian in him still thinks as a one man band, operating the camera as much as editing–a mentality that he carries through onto larger projects.
Prior to joining Supply&Demand, Manson was at production house Caviar for spots and branded content. He earlier earned inclusion into SHOOT’s 2011 New Directors Showcase.
