Click 3X has added director Manny Bernardez to its roster. Most recently he was creative director and director for Savage, turning out work for such clients as Nike, Columbia Sportswear, Adidas, Rockport and Dick’s Sporting Goods.
Bernardez got his start in filmmaking after relocating from Caracas to Orlando where he double majored in Recording Engineering and Digital Media at Full Sail. He went on to be a co-founder of design and animation studio Unburro. After a brief stay at Teamheavy in NYC, Bernardez went west to join Nike’s Global Brand Design team. Soon thereafter he became co-leader of the Nike Brand Kitchen, where he worked on a variety of notable quick-strike viral pieces. After his stint with Nike, Bernardez relocated to Boston to take the position of VP, group creative director at Digitas, where he was the creative lead on projects for General Motors, Chevrolet, Cadillac, GMC, Buick, Aflac and Olay.
While he was at Savage, Bernardez earned inclusion into SHOOT’s 2012 New Directors Showcase in large part on the strength of his Nike online spot titled “Larry Fitzgerald.”
Bernardez just completed his first project with Click 3X for the NFL. The spot, which launches this week, targets consumers who buy counterfeit sports jerseys.
