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    Director Luke Jaden Joins JOJX

    By SPWNo Comments600 Views
    Luke Jaden
    LOS ANGELES --

    Production company JOJX has added filmmaker Luke Jaden to its talent roster. 

    Jaden's autobiographical film Hemingway earned a YDA Shortlist mention at Cannes this year. The short’s resounding authenticity speaks to the tender care between director and subject; Hemingway chronicles the arrival of Jaden’s son, the eponymous figure of the film. Jaden’s nuanced approach can also be seen in “Finley,” which began as a spec spot inspired by his family dog and was later adopted by Subaru and utilized as an ad. 

    Jaden has directed commercials for brands like ZARA, Bose, Ford, Carhartt, Bedrock, Library Street Collective, and Heroic Hearts Project (HHP). He earned a slot last year in SHOOT’s New Directors Showcase–at that time Jaden was with ONE at Optimus, his roost prior to JOJX.

    Jaden’s background in narrative filmmaking includes the horror feature Boo! and several short films like The Listing, Exhaust, Wolf Who Cried Boy, King Ripple starring LaKeith Stanfield, and My Pretty Pony, based on a Stephen King short story of the same name, as well as many others that bear the mark of the director’s poetic sensibilities. Speaking to his artistic dedication to exploring the depths of humanity, Jaden also directed the documentary Madman or Martyr, which chronicled the story of white abolitionist John Brown.

    Jaden noted that JOJX executive producers and partners Joe Care and Jackson Morton “felt like brothers to me on a creative and personal level. I knew right when I met them that we would make for a powerful force. JOJX is a special team that cares about craft and artistry. They have elite taste and know what I want to be doing next and the level I want to work at. JOJX understands my approach as an artist, and I know we will create profound work together.”

    Care added, “Luke captures these raw, intimate moments that feel poignant and honest. His films carry emotion so elegantly that he often accomplishes this without much dialogue. He’s a visual storyteller in the truest sense and an incredible filmmaker. Jackson and I understood him immediately. Luke is naturally innovative and a perfect fit with us at JOJX.”

    Category:News
    Tags:JOJXLuke JadenSHOOT New Directors Showcase



    A Closer Look At Proposed Measures Designed To Curb Google’s Search Monopoly

    Thursday, November 21, 2024

    U.S. regulators are proposing aggressive measures to restore competition to the online search market after a federal judge ruled Google maintained an illegal monopoly for the last decade.

    The sweeping set of recommendations filed late Wednesday by the U.S. Department of Justice could radically alter Google's business, including possibly spinning off the Chrome web browser and syndicating its search data to competitors. Even if the courts adopt the blueprint, Google isn't likely to make any significant changes until 2026 at the earliest, because of the legal system's slow-moving wheels.

    Here's what it all means:

    What is the Justice Department's goal?
    Federal prosecutors are cracking down on Google in a case originally filed during near the end of then-President Donald Trump's first term. Officials say the main goal of these proposals is to get Google to stop leveraging its dominant search engine to illegally squelch competition and stifle innovation.

    "The playing field is not level because of Google's conduct, and Google's quality reflects the ill-gotten gains of an advantage illegally acquired," the Justice Department asserted in its recommendations. "The remedy must close this gap and deprive Google of these advantages."

    Not surprisingly, Google sees things much differently. The Justice Department's "wildly overbroad proposal goes miles beyond the Court's decision," Kent Walker, Google's chief legal officer, asserted in a blog post. "It would break a range of Google products — even beyond search — that people love and find helpful in their everyday lives."

    It's still possible that the Justice Department could ease off on its attempts to break up Google, especially if President-elect Donald Trump... Read More

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