Director Luke Greenfield, best known for the cult theatrical motion picture hit The Girl Next Door, is joining the roster of production house Wondros for commercials and branded content. His filmmaking career spans various genres including comedic, coming of age and action, a range which could prove instrumental in his segue into short-form artistic storytelling.
Greenfield, whose most recent feature release, the comedy Let’s Be Cops starring Jake Johnson and Damon Wayans Jr, came out this summer, said, “As a filmmaker, I have always been guided by the principle that the best storytelling comes from your own life experiences combined with exaggeration and imagination. Commercials have long intrigued me and I have been secretly pining to take a leap into the spotmaking world. I am truly excited to begin this journey with Wondros. I am invigorated by the collective of outstanding directors I will be joining and excited about the guidance and leadership that will surround me through this new venture.
Greenfield has a keen eye for talent (having helped launch the careers of Emile Hirsch, Paul Dano, Timothy Olyphant and Olivia Wilde) and skillfully combines comedic and emotional tones while staying true to character development. He also has exhibited an affinity for blending drama and comedy as well as comedy and suspense.
“Luke’s comedic sensibility and vision is one that piqued our interest instantly. His ability to create and direct rich characters as well as his unique and often boundary-pushing sense of humor, will undoubtedly parlay to commercials and advertising,” said Gina Zapata, sr. executive producer at Wondros.
Originally raised on the East Coast, Greenfield began writing and directing his own super-8 films at the age of 10. His 1999 short film Right Hook caught the attention of Adam Sandler and producers Todd Garner and Greg Silverman. Greenfield went on to direct the feature The Animal, and in 2004 he directed and co-wrote The Girl Next Door. Other credits include: Role Models, Something Borrowed, and the critically acclaimed TV pilot, Aliens in America.
Greenfield currently resides in Los Angeles, and recently locked in his next feature with 20th Century Fox.
