Filmmaker Julia Pitch has signed with Greenpoint Pictures for commercial representation.
Pitch has directed commercial work for The New Yorker, Motorola, Nike, Sephora, Patron, Canva, Amazon, Conde Nast, LEGOS, Venmo, Nike and Vans, and worked with celebrities and public figures like Solange, Larry David, Hilary Clinton, Janelle Monae, Teyana Taylor, Ilana Glazer, Drew Barrymore and Kevin Hart. Prior to joining Greenpoint Pictures, Pitch had most recently been repped in the commercialmaking space by production house Los York.
Pitch is also known for her lensing prowess. She was an additional cinematographer on the HBO documentary On the Record, which debuted at the Sundance Film Festival in 2020. She also served as director of photography on her first feature film, The Country Club, a farcical coming-of-age story that premiered in 2019 at the Manhattan Film Festival and then took home 1st Prize at the Rhode Island Film Festival.
Initially setting out to document her paintings with a handheld camera, Pitch noticed how the filmic process could dictate the tone in which her visual art was perceived. This technical journey has led her career path, including her work at Refinery 29, where she worked on the conceptualization and execution of Webby Award-nominated projects “Daughters of Paradise” and “Sound Off” and helped scale its video department by generating millions of views through her work.
Pitch said, “One of my core values as a director is fostering an environment on set that celebrates growth and allows people to thrive. With Greenpoint, I found that they not only share those values, but their work in the commercial field and the level of artistry inspires me, personally. Upon visiting their office, I immediately saw a family-like environment, and top-tier industry professionals make their work look natural and fun. I knew it would be a place where we could challenge each other to kick ass and make great work.”
Leah Donnenberg Ramia, executive producer at Greenpoint Pictures, remarked, “Julia is so inventive with the imagery she uses. She has a way of making anything stylish and elevated, whether she’s going for something intimate and inviting or aspirational and cool. She’s a true artist.”