Backyard Productions has brought tabletop and live-action director Jennifer Davick aboard its roster of talented creatives.
With over 15 years of experience, Davick has worked on numerous high-profile campaigns for brands such as Food Network, Starbucks, State Farm, Captain Morgan, Publix, Sara Lee, Pepperidge Farm, FreshDirect, and Kikkoman, among others. Her unique vision and attention to detail have earned her critical acclaim and numerous accolades for both her motion and photographic work, including a C2A Award for her beauty spot titled “The Earth Laughs in Flowers” which was honored in the TV/Film/Animation/Promotional Video category; recognition from the NYC Food Film Festival for “Best Food Porn”; and the Pink Lady Food Photographer of the Year in the “Food Film Shorts” category. Prior to joining Backyard, Davick had affiliations with production studios Schrom and The Marmalade.
Davick’s vision statement speaks to her dedication to storytelling and her ability to create memorable and emotionally resonant content. “My work is all about telling stories through food that connect people to each other,” said Davick. “I believe that a good story, told well, can create a powerful connection between brands and audiences.”
Backyard president Kevin Allodi said, “We’ve long sought a smart tabletop director addition to our roster and we were beyond thrilled to have Jennifer say ‘yes!’ to working with us. Her incredible talent and experience in tabletop and live-action directing adds a new dimension to our creative offerings; that she also owns Ingredient Studios, a 3,750-square foot full-service L.A.-based creative studio designed for large and small food, product, beauty and lifestyle film production and photography, is icing on the cake that we can leverage to our client’s advantage. We can’t wait to see what we’ll accomplish together.”
Davick’s signing signals Backyard’s continued commitment to its DEI initiative while adding proven directorial expertise in food, lifestyle and product content.
