Director Eden Tyler, who’s directed fashion and beauty projects for global brands in the U.S. and abroad, has teamed with partner/exec producer Drew Stein to launch LOOKER, which opens with a roster that also includes fashion and beauty directors Jonathan Lennard and Charlie Wan, and director/DP talents Andrew Kuykendall and Sean Hagwell. The new venture maintains offices in L.A. and N.Y. as well as relationships with MAKE, a provider of integrated production, and The Station for one-stop postproduction. MAKE and The Station are no strangers to collaborating, turning out work that has garnered a 2014 Gold Pencil from The One Show, and a 2014 Silver Cannes Lion–both in the Branded Entertainment categories.
As for LOOKER’s filmmaking talent, Lennard is known for his work with stylized beauty and storytelling, as well as for his dialogue chops. His recent work includes commercials for Garnier Skincare, Tresemme, Dove Hair, Lux Skin, Lakme and Ponds skincare including spots with Priyanka Chopra and Aishwarya Rai. Wan’s work reflects a more ethereal tone, with high concept fashion and beauty footage.
Kuykendall’s talent leans towards a fun, energetic and youthful vibe that shows in his stylized visuals. And Hagwell, who lives in Nashville and is surrounded by its music scene, has celebrity and behind-the-scenes work that reflects a natural, photojournalistic approach with celebrities like Robin Williams, Lady Gaga, Guillermo Diaz, Chord Overstreet, and Hot Chelle Rae.
Prior to co-founding LOOKER, Tyler was with Original and Great Guns. His beauty, real people and storytelling work spans such clients as Johnson & Johnson’s Clean & Clear, Neutrogena, and Unilever’s Ponds.
Oscar and Emmy-Winning Composer Kris Bowers Joins Barking Owl For Advertising, Branded Content
Music, audio post and sonic branding house Barking Owl has taken on exclusive representation of Oscar and Emmy-winning composer Kris Bowers for advertising and branded content.
Bowers’ recent film scores include The Wild Robot and Bob Marley: One Love, alongside acclaimed past works such as The Color Purple (2023), King Richard and Green Book. His contributions to television are equally impressive, with scores for hit series like Bridgerton, When They See Us, Dear White People, and his Daytime Emmy Award-winning score for The Snowy Day.
In addition to his work as a composer, Bowers is a visionary director. He recently took home the Academy Award for Best Documentary Short Subject for his directorial work on The Last Repair Shop. The emotionally touching short film spotlights four of the people responsible for repairing the musical instruments used by students in the Los Angeles Unified School District (LAUSD). The Last Repair Shop reflects the positive influence that musical instruments have on the youngsters who play them, and the adults in the LAUSD free repair service who keep them working and in tune.
Barking Owl CEO Kirkland Alexander Lynch said of Bowers, “His artistry, diversity of style and depth of storytelling bring an unparalleled edge to the work we create for global brands. His presence on our roster reflects our continued commitment to pushing the boundaries of sound and music in advertising.”
Johanna Cranitch, creative director, Barking Owl, added, “Kris first caught my attention when he released his record ‘Heroes + Misfits’ where he fused together his jazz sensibility with a deeply ingrained aptitude for melody, so beautifully.... Read More