Foundation Content has signed director Cristina Anderlini whose credits include projects for Sega, Marvel, THQ, DreamWorks, Disney, and Mattel.
Most recently, she directed the trailer for Disney’s “Disney Universe” video game which screened before all the major 2011 holiday releases including War Horse, We Bought A Zoo, The Muppets, The Adventures of Tintin, Happy Feet 2, Chipwrecked and Puss in Boots.
She also directed the marketing campaigns for the video game trailers of Sega’s “Iron Man 2”, “Thor”, “Captain America” and “Shinobi,” generating millions of hits on major gaming and entertainment sites worldwide. The Captain America trailer alone skyrocketed past 2.5 million hits within the first couple of weeks of release on Metacafe.com alone.
For THQ/Dreamworks’ highly anticipated “Kung Fu Panda 2”, Anderlini directed both the :30 TV spot and interactive videos.
Anderlini developed her directing skills working on “making of” Videos, EPKs, music videos, TV spots, TV episodes, promos, as well as DVD and new media content for major labels, advertisers, TV networks and corporate clients including Mattel, MTV, BET, VH1, Atlantic Records, Universal Music, Nokia, TMobile, Intel, Disney, Buena Vista Games, THQ and Media Arts Lab (MAL). She has worked with artists across many genres in music, film and TV, including Samuel L. Jackson, Don Cheadle, Katy Perry, Jamie Foxx, Missy Elliott, Diddy, Pitbull, Panic At The Disco, TI, Toni Braxton, Chris Hemsworth, Tom Hiddleston and Lamb Of God.
Samantha Hart, president of Foundation, noted that the company was looking for a director experienced in the theatrical and gaming worlds, further citing Anderlini’s penchant for celebrity talent and track record in music videos. “We’re excited to see how she can apply her high-octane energy to the commercial and digital content world,” said Hart of Anderlini.
Utah Leaders and Locals Rally To Keep Sundance Film Festival In The State
With the 2025 Sundance Film Festival underway, Utah leaders, locals and longtime attendees are making a final push — one that could include paying millions of dollars — to keep the world-renowned film festival as its directors consider uprooting.
Thousands of festivalgoers affixed bright yellow stickers to their winter coats that read "Keep Sundance in Utah" in a last-ditch effort to convince festival leadership and state officials to keep it in Park City, its home of 41 years.
Gov. Spencer Cox said previously that Utah would not throw as much money at the festival as other states hoping to lure it away. Now his office is urging the Legislature to carve out $3 million for Sundance in the state budget, weeks before the independent film festival is expected to pick a home for the next decade.
It could retain a small presence in picturesque Park City and center itself in nearby Salt Lake City, or move to another finalist — Cincinnati, Ohio, or Boulder, Colorado — beginning in 2027.
"Sundance is Utah, and Utah is Sundance. You can't really separate those two," Cox said. "This is your home, and we desperately hope it will be your home forever."
Last year's festival generated about $132 million for the state of Utah, according to Sundance's 2024 economic impact report.
Festival Director Eugene Hernandez told reporters last week that they had not made a final decision. An announcement is expected this year by early spring.
Colorado is trying to further sweeten its offer. The state is considering legislation giving up to $34 million in tax incentives to film festivals like Sundance through 2036 — on top of the $1.5 million in funds already approved to lure the Utah festival to its neighboring... Read More