International production company Arts & Sciences has added Adam Hashemi to its U.K. directorial roster. He continues to be handled by RESET in the American ad market.
Danish-born and Los Angeles-based, Hashemi started his career directing children’s shows about trolls and space aliens for Danish national television, which later segued into a career in advertising. His spot for The Danish Road Safety Council, The Party, was banned in his home country of Denmark, yet earned him attention abroad and kickstarted his international directing career. Hashemi has since collaborated with David Fincher on a television series and is currently in development on his first feature film with Mark Ronson. He has also co-created a number of music albums and two movie soundtracks.
Known for cinematic visuals, impeccable timing, and nuanced performances, Hashemi has helmed global campaigns for major brands including Super Bowl ads for Coca-Cola and Audi, Nike, Beats, Samsung, Volkswagen, Nissan, Dodge, Land Rover, Carlsberg, and Budweiser. Among his many international awards and nominations, he has earned a D&AD Yellow Pencil for Best Director. In this year’s 90-second Super Bowl spot, “Let’s Grab A Beer,” for Anheuser-Busch produced by RESET for Wieden+Kennedy, Portland,, Hashemi and executive producer Fincher worked on a series of touching and humorous vignettes that show people meeting up over a beer. In a message that resonates now more than ever, as people reunite after a long period of isolation, the viewer is reminded that it is less about the beer itself and more about being together.
Managing director/EP/partner of Arts & Sciences UK, James Bland, said of Hashemi, “having forged a friendship and partnership with him over many years, we now get another chance to collaborate. His ability to create cinematic scenes, bring characters to life, or put the camera right in the middle of sports action make him a titan. I can’t wait to get going once again.”
“I’m really happy to be a part of Arts & Sciences, knowing Mal (Ward, Arts & Sciences’ managing director/partner) from way back, and a big fan of Matt (Aselton, director/partner) and the rest of the group”, says Hashemi. “On top of that, the chance to reunite with James, my favorite EP in the UK, makes it the perfect combination of something old and something new.”
Hashemi is additionally represented by Bacon in Denmark, Sweden, and Norway; Henry in France; and Czar in Germany. He was previously repped by Blink in the U.K.
The Many Hires Jeremiah Wassom As Group Creative Director
Independent agency The Many has added Jeremiah Wassom as group creative director.
Wassom most recently worked a decade at Deutsch LA where, as SVP/creative director, he led the Taco Bell account and won new business for the agency. His agency past also includes AKQA and TBWAChiatDay. His creative work has touched the QSR, video games, automotive, fashion, and culture brand sectors. He also served eight years with the United States Marine Corps.
“Throughout his career, Jeremiah has helmed work that has not only made me personally jealous but has consistently pushed brands to show up in memorable and innovative ways,” said Josh Paialii, head of creative at The Many. “One look at his body of work and you will see his passion for storytelling and craft has raised the bar for entire categories, driving participation with many brands’ most loyal fans. Beyond being a world-class creative director and maker, Wassom is a proven team player and strategic thought leader. He’ll be a great addition to the leadership team at The Many working across all accounts. His role will be immediately felt as he guides and supports each of the creative leads in the department.”
A 20-year creative with agency, brand, and freelance experience, Wassom has forged a creative approach which focuses on crafting engaging connections rather than simply make ads. He sees the need for advertising to mean more, not simply do more.
The Many believes that true business growth is made possible by harnessing the power of participation and partners with brands to forge deeper connections with consumers, cultivate trust and loyalty, and maximize marketing spend and execution. The agency is built around a flexible model that offers a suite of capabilities, including... Read More