Christopher Daly has joined agency Digital Pulp as director of user experience reporting to Brian Loube, managing director.
Daly will be responsible for guiding Digital Pulp’s growing team of UX designers as they translate content strategy into engaging user experiences and create impactful, sustainable solutions for the digital agency’s clients that include Bausch + Lomb, Corcoran, Cornell University, New York University, the University of Virginia, the Urban Institute, Juilliard, and Quest Diagnostics. The director of user experience role recently opened when Digital Pulp partner, Sarah Blecher, took a leave of absence for personal reasons.
“Christopher is the perfect fit for our director of user experience role,” said Ron Fierman, president and CEO of Digital Pulp. “His breadth of experience spans categories from consumer goods and services to enterprise and B2B to health and pharma, and will serve Digital Pulp’s diverse range of clientele well as we develop custom UX solutions to meet each of their unique needs.”
Prior to joining Digital Pulp, Daly served as SVP products & platforms, and head of UX of BBDO Atmosphere Proximity, where he led a multidisciplinary team of information architects, content strategists, interaction designers and researchers on initiatives for Emirates Airline, Dubai Tourism, Johnson & Johnson, Novo Nordisk, Visa, and Citi. Before that, he led a two-year overhaul of the entire user experience and product design process for a next generation financial advisor toolkit platform called GeoWealth. Prior to that, Daly served was a senior user experience consultant at several leading interactive consultancies in New York City, most notably TandemSeven and Roundarch (Isobar,) and held positions at Agency.com (TBWA) and Starwood Hotels & Resorts.