Visual effects house Digital Domain has hired Nicole Fina as executive producer of commercials, and Leslie Sorrentino as EP of new business for spots. Fina and Sorrentino represent the caliber of commercial talent being strategically assembled by Tiffani Manabat, Digital Domain’s EP, advertising and games.
Fina moved to visual effects from the agency side of the business over a decade ago, producing visual effects, design and motion graphics for many high profile projects in the commercial and network markets. Fina comes back to Digital Domain after working at MPC, Method and Psyop to continue helping storytellers realize their vision through visual effects. She has produced projects such as the Cannes-winning Intel social film for Oscar winning director Robert Stromberg, a CG pigeon for Jet Blue with director Brian Beletic and a Kia hamster spot with for agency David&Goliath.
Meanwhile Sorrentino brings to his new roost more than 20 years experience in commercial production, creative design, and visual effects for the feature film, television, advertising, interactive, mobile, and gaming industries.
A founding partner of The Syndicate, Santa Monica, and most recently executive producer at Pixomondo, Sorrentino not only brings relationships to the table but also a level of recognized trust among clients and agencies. Most recently his expertise has expanded into gaming cinematics and virtual reality.
Sorrentino has worked with brands such as Samsung, K-Swiss, BlackBerry, Dodge, Dentsu, AT&T, Microsoft, Hyundai and Taco Bell. For the latter he oversaw VFX production on the famous “Talking Chihuahua.” Among his feature and television project experience is the Emmy-winning series “Game of Thrones,” “Furious 7”, “Fantastic Four” and “Sleepy Hollow.” His credits also include the Clio Award-winning Freixenet’s “The Key to Reserva” and the feature film “Shutter Island,” both directed by Martin Scorsese.