Postproduction facility Digital Arts NY, headed by owner/CEO Axel Ericson, has added several creative talent and production staff members formerly of Nutmeg to its roster–sr. producer Lauren Boyle, sound designers/mixers Brian Beatrice and Frank Verderosa, colorist Gary Scarpulla, finishing editor/technical engineer Mark Spano, and director of production Brian Donnelly.
As part of this expansion, Digital Arts will unveil additional infrastructure featuring an ADR stage/mix room. The current facility boasts several state-of-the-art audio suites, its historic first-ever 4K finishing theater/mixing dubstage on the East Coast, four color/finishing suites and expansive editorial and production space, which is spread over four floors.
The former Nutmeg team has hit the ground running servicing their long-time ad agency, network, animation and film studio clients. Scarpulla has been working on color for HBO’s Veep and Los Espookys, while Verderosa has been working with Ogilvy on several IKEA campaigns, and Beatrice has been mixing for Tom Ford’s prestigious cosmetics line series of spots.
Digital Arts’ in-house theater/mixing stage has proven to be a valuable resource for some of the most popular TV productions including recording recent commentary sessions for the HBO series Game of Thrones and the final season of Veep.
Additionally Ericson and finishing editor Spano collaborated with Oscar-winning directors Karim Amer and Jehane Noujaim, bringing to fruition their recently debuted Netflix documentary The Great Hack which delves into the Cambridge Analytica scandal.
Digital Arts also recently expanded its offerings to include production services. The company has already delivered projects for agencies Area 23, FCB Health and TCA.
“Digital Arts’ existing infrastructure was ideally suited to leverage itself into end-to-end production. Now we can deliver from shoot to post,” said Donnelly.
Sinners and Saints Adds Apple Pie To Its Branded Menu
Bicoastal Sinners and Saints--the multidisciplinary studio overseen by managing director/executive producer Heather Heller, and partners/EPs Yann Henric and Thomas Carroll--has added Apple Pie Tabletop to its roster for branded content. Known for its food and beverage content creation, Apple Pie comprises the husband-and-wife team of director/DP Gene Dubin and director/art director Alisa Volodina. In addition to representation, the move expands Apple Pie’s production capabilities through the combination of its centrally located full-service studio in New York and a newly established mobile studio in Los Angeles. Apple Pie recently teamed with Sinners and Saints on a Wienerschnitzel project created by Innocean.
“We believe that our dual studio strategy positions us uniquely in the competitive landscape of food and beverage storytelling,” said Heller. “By blending the artistry of the New York studio with the flexibility of our Los Angeles location, we can tailor our productions to meet the unique demands of each project, regardless of geography.”
“Working with Sinners and Saints in the demanding field of tabletop was an absolute pleasure,” shared Apple Pie Tabletop in a joint statement. “Warm welcome, unwavering support and dedication--everything a director can ask for. The entire experience was both enjoyable and rewarding. We will not miss an opportunity to collaborate with them again.”
“The first thing you notice is that Apple Pie has beautiful work,” Heller observed. “Having worked with them, I can say that Gene and Alisa are extremely meticulous and detail-oriented; their combination of talent and agility appeals to agencies and clients.” Also appealing to Heller is Apple Pie Tabletop’s brisk international... Read More