Ewan Paterson is set to join DDB Chicago as chief creative officer effective June 21. He will report to Rick Carpenter, president/CEO of the agency.
Paterson comes over from London’s CHI & Partners where he served as executive creative director and managing partner. Among his notable work at CHI was the viral and interactive fare for Britvic’s Drench Water that helped catapult the brand to major player status in the bottled water market.
Paterson’s latest move marks his return to the DDB fold. Prior to his five years at integrated agendcy CHI, he was joint creative director at DDB London. He enjoyed a 10-year tenure there, working with such brands as Volkswagen, American Airlines and Sony. In ’04, DDB London placed runner-up for most awarded agency at Cannes.
Director Cassandra Brooksbank Joins Monument Content For Spots and Branded Content
Monument Content has signed director Cassandra “Cassie” Brooksbank for U.S. representation spanning commercials and branded content. She brings to her directing and storytelling the experience and skills of a writer, conceptual artist, editor and visual effects artist.
Her body of work as a director includes Pepsi’s “Selfie” featuring Lionel Messi amid a flurry of fans, Barclays madcap women’s Soccer League spot where she collaborated closely with the agency to develop the creative, ultimately winning the Grand Jury Prize at the Sports Industry Awards, and a grass-roots campaign for Fellow Coffee. The latter just didn’t brew buzz; it helped raise $1.2 million on Kickstarter.
Prior to joining Monument Content, Brooksbank had been repped in the U.S. for commercials by production house Hey Wonderful.
On the long-form front, she is repped by CAA for film and television. And on the horizon is her debut feature, My Masterpiece, produced by Sylvester Stallone’s Balboa Productions and backed by Amazon.
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