BBH NY has named David Trumpf as its head of design. Reporting to chief creative officer Gerard Caputo, Trumpf will be charged with enhancing creative output by incorporating design discipline into projects across the agency, including work for clients Grubhub, Amex and FanDuel.
Trumpf has nearly 20 years of experience as a designer on both digital and print projects. During his seven years at R/GA he worked with brands including Nike, Unilever, Verizon, Pepsi, The Ad Council and L’Oréal. In addition, Trumpf worked as an independent creative for various brands including The Gap, Major League Baseball and Coca-Cola.
“Design should be part of any organization that wants to be known for creative excellence and design is imperative to the creatively driven agenda of BBH. It’s more than just making stuff look good – design is key to modern creativity. It’s how we bring our ideas to life and make them land with relevance in the world on any platform. It’s craft and caring about the details. At its best design is conceptual and strategic,” said Caputo. “David will help position BBH as one of the best in the industry in this space.”
Trumpf said, “The role of design is constantly evolving to meet rapidly-changing user expectations and many agencies struggle to adapt to this environment. When I first met the team at BBH I knew this was the right place to launch fresh ideas and adopt different ways of thinking.”
Trumpf’s work has been exhibited at the Museum of Design of Atlanta (MODA) and The Museum of Arts and Design of New York (MAD) as part of the collective “We-Are-Familia.” He is also the co-founder and current creative director of design publication Chalet Magazine, which explores cities from the perspective of a bicycle.