Russell Hollander, DGA national executive director, has announced the promotion of two Guild executives. Danny Bush has been promoted to associate national executive director/Western executive director and Cynthia Tollett has been promoted to assistant executive director.
Bush will join associate national executive directors Bryan Unger and David Korduner in focusing on the growing challenges of national and international representation of directors and their teams in all genres represented by the DGA. He will also continue his regional responsibility, as Western executive director, for administration of the West Coast Office. Bush will report to Hollander.
Tollett, previously associate general counsel in the Guild’s legal department, will step into a new role overseeing the signatories department, and will be more involved in the enforcement of the Guild’s contracts. She will report to Bush.
“I am pleased that Danny will be joining Bryan and David in focusing on the big-picture issues affecting our members as the film and TV landscape continues to shift technologically and globally,” said Hollander. “Cynthia has been an invaluable part of our Legal team with a deep understanding of our Guild’s contracts, and our members will benefit as she applies her expertise in this new role.”
Danny Bush
Bush joined the DGA in 2012 as an assistant executive director in the Guild’s Los Angeles headquarters, focusing on areas related to representation, contract enforcement and organizing. He was promoted to Western executive director in 2015–overseeing a substantial expansion of the Guild’s Contracts department, as well as the growing Western field representative program that visits members on film, TV and commercial sets, sporting events, and local stations across the country and in Canada.
Bush came to the DGA from Bush Gottlieb, a union-side labor law firm, where he was an attorney representing public and private sector labor unions, and also served as lead negotiator for the Service Employees International Union (SEIU). Previously, he worked for the SEIU as an organizer. Bush received his bachelor’s degree from the University of California, Davis and his J.D. from Yale Law School.
Cynthia Tollett
Tollett joined the DGA in 2009 as an attorney, and was promoted in 2015 to associate general counsel. Tollett joined the Guild from Sheppard Mullin Richter & Hampton where she was an attorney focused on mergers and acquisitions and corporate governance issues. She received a B.A. from the University of Texas, an M.A. from Rice University, and a J.D. from the UCLA School of Law.
SCHROM x Yacht Club and Be Electric Studios Launch Electric XR for Virtual Production
SCHROM x Yacht Club, a full-service live-action, tabletop, and postproduction company, has teamed with Be Electric Studios, a soundstage, equipment rental, and virtual production company, to launch Electric XR, a virtual production collective.
Industry veteran Thomas Rossano will lead the new venture, which provides advanced virtual production solutions across multiple facilities. He brings over 25 years of experience in live-action, tabletop, postproduction and talent curation to enhance Electric XR’s offerings as a resource for brands and agencies, as well as other production companies in need of virtual production solutions. Additionally Rossano continues to serve as EP at XR New York (XR-NY), a role he’s held since December 2022. SCHROM x Yacht Club originally established XR-NY to help provide XR services for third-party rentals. While XR-NY will continue to function independently for SCHROM X Yacht Club, it now operates under the Electric XR umbrella.
Rossano’s expertise spans producing live-action commercials, branded content, interactive and experiential content. In addition to leading Electric XR, he holds responsibilities at SCHROM x Yacht Club which include driving business development, collaborating with sales reps and expanding the company’s creative talent network. Rossano’s career includes serving as an exec producer at Hungry Man for about 11 years, right from that company’s inception. He then went on to become a partner at Station Film where he also had a lengthy tenure. Later he was a partner at PRISM. Then after the pandemic hit, he became a freelance EP for nearly two years, looking into opportunities in virtual production, which led him to XR NY and now Electric XR. Over the years, he has produced high-profile... Read More