Simone Nobili has come aboard independent San Francisco creative agency Cutwater as creative director. Nobili, who will work across a number of accounts at Cutwater, has a long track record of award-winning creative, most recently working with brands like Asics and Taylor Guitars at VITRO in San Diego. Prior to VITRO, Simone worked as creative director at Jung Von Matt Hamburg, Leo Burnett Milan, and TBWA London, New York and Los Angeles.
Nobili’s arrival comes on the heels of the announcement earlier this summer that Cutwater has been named AOR for Brawny Paper Towels. In his role, Simone will work closely with CCO Chuck McBride.
Nobili said of his new roost, “They’ve got great clients, a really solid vision for the agency and the chance to work with someone like Chuck McBride is something most creatives wouldn’t easily pass up. I can’t wait to get started.”
