CLIENT
Cingular Wireless/Family Talk.
PRODUCTION CO.
Pigeon Productions, Miami.
Fernando Bassi, director; Ivan Jordana, DP; Merci Palomo, executive producer; Bettina August, producer. Shot on location in Miami.
AGENCY
The Vidal Partnership, New York.
Mauricio Galvan, creative director; Nettie Marquez, producer; Juan M. Granados, art director; Cinthia Novick, copywriter.
EDITORIAL/POST
Cutting Vision, New York.
Maru Winckelmann, offline/online editor; Alexandra Leal, producer.
Nice Shoes, New York.
Lez Rudge, colorist.
VISUAL EFFECTS
Cutting Vision.
Jeff Spangler, effects/graphics artist.
AUDIO POST
Cutting Vision.
Joe Casalino, mixer/engineer.
SOUND DESIGN
Cutting Vision.
Joe Casalino, sound designer.
THE SPOT
"Santa" opens on a young boy sleeping on the couch on Christmas Eve. He wakes up when he hears a sound, which happens to be "Santa"—actually his dad dressed as Kris Kringle. The boy decides to phone the entire family to tell them the exciting news. He calls his sister, his mom and then starts to call his father. Unfortunately, Dad forgot to turn the ringer off on his cell phone and Santa’s phone begins ringing. The :30 concludes with the youngster giving Dad the business, as the voiceover explains the benefits of Cingular Wireless’ "Family Talk" plan.
Spot broke Nov. 19.