Crispin Porter+Bogusky, with shops in Miami, Boulder, Colo., Los Angeles, and Gothenburg, Sweden, has extended its global reach as Canadian agency and fellow MDC Partners network firm Zig has joined CP+B, creating CP+B Canada.
CP+B thus gains access to a creative talent pool in Toronto as well as a number of top-tier clients. Zig’s current client list includes Molson Canadian, IKEA, Best Buy Canada, Burt’s Bees, Pfizer, SCA and Unilever.
CP+B Canada will be run by newly appointed CEO and Zig alum, Shelley Brown. Andy Macaulay, CEO of Zig, moves to the role of chairman, CP+B Canada, where he will act in an advisory capacity. Creative chief Aaron Starkman assumes the executive creative director mantle. CP+B Canada will be run out of Zig’s Toronto office, and Zig’s Chicago office will wind down as it becomes geographically redundant with the current CP+B locations.
Chuck Porter, chairman of CP+B and chief strategist of MDC, said he’s been a long-time fan of Zig’s smarts and brand-building prowess. “Adding their creative firepower to what we now have in Boulder, Miami, Los Angeles and Sweden will be a great thing for our agency and our clients,” he said. Being in Toronto is an added benefit. This is the third largest advertising market in North America with a fantastic creative community.”
Oscar Nominees Delve Into The Art Of Editing At ACE Session
You couldn’t miss Sean Baker at this past Sunday’s Oscar ceremony where he won for Best Picture, Directing, Original Screenplay and Editing on the strength of Anora. However, earlier that weekend he was in transit from the Cesar Awards in Paris and thus couldn’t attend the American Cinema Editors (ACE) 25th annual panel of Academy Award-nominated film editors held at the Regal LA Live Auditorium on Saturday (3/1) in Los Angeles. While the eventual Oscar winner in the editing category was missed by those who turned out for the ACE “Invisible Art, Visible Artists” session, three of Baker’s fellow nominees were on hand--Dávid Jancsó, HSE for The Brutalist; Nick Emerson for Conclave; and Myron Kerstein, ACE for Wicked. Additionally, Juliette Welfling, who couldn’t appear in person due to the Cesar Awards, was present via an earlier recorded video interview to discuss her work on Emilia Pérez. The interview was conducted by ACE president and editor Sabrina Plisco, ACE who also moderated the live panel discussion. Kerstein said that he was the beneficiary of brilliant and generous collaborators, citing, among others, director Jon M. Chu, cinematographer Alice Brooks, and visual effects supervisor Pablo Helman. The editor added it always helps to have stellar acting performances, noting that hearing Cynthia Erivo, for example, sing live was a revelation. Kerstein recalled meeting Chu some eight years ago on a “blind Skype date” and it was an instant “bromance”--which began on Crazy Rich Asians, and then continued on such projects as the streaming series Home Before Dark and the feature In The Heights. Kerstein observed that Chu is expert in providing collaborators with... Read More