CLIENT
PepsiCo/Pepsi Twist/Diet Pepsi Twist.
PRODUCTION CO.
Morton Jankel Zander,
Los Angeles.
Jonathan David, director; Darek Wolski, DP; David Zander, president; Lisa Rich, executive producer; Buzzy Cancilla, producer; James Unger, production manager. Shot on location in South Pasadena, Calif.
AGENCY
BBDO New York.
Ted Sann, chairman/chief creative officer; Jimmy Siegel, executive VP/executive creative director/copywriter; Ron Palumbo, senior VP/associate creative director/art director; David Frankel, senior VP/associate director of television production.
EDITORIAL
Crew Cuts, New York and
Santa Monica.
David Lee, editor; Martin Henson, assistant editor.
POST/VISUAL EFFECTS
Sight Effects, Venice, Calif.
Mike Cosola, colorist; Chris Stevens, online editor/visual effects artist; Melissa Davies and Adrian Hurley, visual effects supervisors; Jeff Blodgett, visual effects producer; Michelle Steinau, visual effects artist.
In-Sight Pix, Venice.
Michael Capton, Jason Mortimer and Stephen McClure, animators.
AUDIO POST
Buzz, New York.
Michael Marinelli, mixer/engineer; Karyn Kellner, assistant engineer.
MUSIC
Face The Music > NY.
Joe Sicurella, executive producer/composer/arranger; Eric Rehl and Joe Hudson, composers/arrangers.
THE SPOT
The :30 "Disguise" introduces Pepsi’s new Twist and Diet Twist beverages. Child actress Hallie Eisenberg is spotted drinking a Pepsi. "Actually," she remarks to the man who noticed her, "this isn’t Pepsi; it’s new Pepsi Twist." With that statement, she unzips the can and reveals Pepsi’s new lemon-flavored soft drink. "And I’m not Hallie Eisenberg," she continues, "I’m Halle Berry," whom she turns into after unzipping herself. The man exclaims, "Halle Berry, drinking Pepsi Twist!" "Actually, it’s Diet Pepsi Twist … and I’m not Halle Berry," says the actress, who unzips her soda and herself, transforming into actor Barry Bostwick. The man, disappointed in Berry’s disappearance, asks Bostwick, "Who are you?" at which the Spin City actor just shrugs.
Spot broke in November.