BBH L.A. has hired Peter Albores and Kristian Grove Moller as creative director and associate creative director, respectively. Albores comes over from BBDO New York where he served as creative director/copywriter since 2010. There he worked with major brands like AT&T on a variety of work, including the famous “Anti-Texting” campaign. Albores played an influential role in the initiative, which brought together the four major American telecom carriers (AT&T, Verizon, Sprint & T-Mobile) for the first time ever and included the award-winning Werner Herzog documentary From One Second to the Next, which received over 2 million earned hits within days of its post.
Prior to BBDO, Albores held positions at 180 in Amsterdam, Saatchi & Saatchi New York, and Goodby Silverstein & Partners, San Francisco.
Before joining BBH, Moller worked for three years at David & Goliath, where he spent the majority of his time with its KIA client. Earlier he spent time freelancing for agencies such as Sid Lee, Naked, In2Media and Thank You. Specializing in 360-advertising and integrated campaign development, Moller has turned out influential work for adidas Sports Performance, adidas Originals, NOKIA Europe, and SWATCH Global, among others.
“It’s been a huge several months for BBH LA as we’ve ramped up new business; launched production company The Creative Studio with Scooter Braun’s SB Projects; and even launched a West Coast outpost of our brand invention business, ZAG,” said Pelle Sjoenell, executive creative director of BBH LA. “We’re changing and growing quickly, so the need for more creative talent with the guts to tackle the innovative and all-in briefs we’re receiving was critical. Peter and Kristian both represent the bold spirit we’re looking for in our office, and their body of work demonstrates a bravery in their creative approach that will make them perfect additions.”
