Craft, a global marketing production and adaptation agency and a division of McCann Worldgroup, has promoted Shay Fu to managing director of Craft North America. Shay will continue to report to Craig Smith, Craft’s chief information and operations officer.
Fu joined Craft in 2013 as EVP/head of integrated operations, Craft New York, successfully growing the NY studio operations across all disciplines and building its digital production capabilities. Most recently, Fu extended her role to oversee production operations in the U.S. and Canada as head of studio operations across Craft’s North America network.
In her new role as managing director, Craft North America, Fu will retain responsibility for studio operations. Fu will also work under the strategic direction of Craft’s chief client officer, Simon Sikorski, and McCann Worldgroup’s North American leadership to nurture and grow all aspects of clients’ integrated production needs. She will build upon relationships with Craft’s regional and global clients such as Microsoft, L’Orรฉal and Coca-Cola.
“Under Shay’s leadership and direction, studio performance in North America has improved dramatically,” said Smith. “Her extensive experience in delivering production solutions together with her ability to build strong relationships with our key clients makes her perfectly suited to this key role within Craft.”
Writers of “Conclave,” “Say Nothing” Win Scripter Awards
The authors and screenwriters behind the film โConclaveโ and the series โSay Nothingโ won the 37th-annual USC Libraries Scripter Awards during a black-tie ceremony at USCโs Town and Gown ballroom on Saturday evening (2/22).
The Scripter Awards recognize the yearโs most accomplished adaptations of the written word for the screen, including both feature-length films and episodic series.
Novelist Robert Harris and screenwriter Peter Straughan took home the award for โConclave.โ
In accepting the award, Straughan said, โAdaptation is a really strange process, youโre very much the servant of two masters. In a way itโs an act of betrayal of one master for the other.โ He joked that โYou start off with a book that you love, you read it again and again, and then you end up throwing it over your shoulder,โ crediting author Robert Harris for being โso kind, so generous, so open throughout.โ
In the episodic series category, Joshua Zetumer and Patrick Radden Keefe won for the episode โThe People in the Dirtโ from the limited series โSay Nothing,โ which Zetumer adapted from Keefeโs nonfiction book about the Troubles in Ireland.
Zetumer referenced this yearโs extraordinary group of Scripter finalists, saying โprojects like these reminded me of why I wanted to become a writer when I was sitting in USCโs Leavey Library dreaming of becoming a screenwriter. If you fell in love with movies, or fell in love with TV, chances are you fell in love with something dangerous.โ
Special guest for the evening, actress and producer Jennifer Beals, shared her thoughts on the impact of libraries. โIf ever you are at a loss wondering if there is good in the world,โ she said, โyou have only to go to a... Read More