CP+B has hired Rich Tlapek as creative director. Tlapek is based out of CP+B’s Boulder office and will be working on the agency’s Best Buy account.
Most recently Tlapek freelanced for Saatchi & Saatchi LA, Innocean and Montreal-based Sid Lee. Prior to that he spent 15 years at GSD&M in Austin, Texas, moving up to VP/group creative director. While there he oversaw creative on numerous accounts including the U.S. Air Force, PGA Tour, Dial, CBS Sports and John Deere.
Tlapek is responsible for the well-known Southwest Airlines tagline “Ding: You are now free to move about the country.” His work has been recognized by The One Show, New York Art Directors Club, Communication Arts and D&AD, while his work for the PGA Tour and CBS Sports won Cannes Lions.
Among his favorite campaigns he worked on were the PGA Tour’s “These guys are good” and Dial Body Wash’s “You’re not as clean as you think.” Tlapek is a graduate of the University of Southern California and the Portfolio Center for Advertising.
CP+B, a member of the MDC Partners network, has a client list that includes Microsoft, Unilever, Kraft, Phillips, Coke Zero, American Express, Domino’s Pizza, MetLife, Old Navy, Applebee’s, Discovery Networks, SAS, Arby’s and Best Buy. CP+B has more than 850 employees worldwide, collaborating across six shops: Boulder, Miami, Los Angeles, Toronto, London and Gothenburg, Sweden.
Rom-Com Mainstay Hugh Grant Shifts To The Dark Side and He’s Never Been Happier
After some difficulties connecting to a Zoom, Hugh Grant eventually opts to just phone instead.
"Sorry about that," he apologizes. "Tech hell." Grant is no lover of technology. Smart phones, for example, he calls the "devil's tinderbox."
"I think they're killing us. I hate them," he says. "I go on long holidays from them, three or four days at at time. Marvelous."
Hell, and our proximity to it, is a not unrelated topic to Grant's new film, "Heretic." In it, two young Mormon missionaries (Chloe East, Sophie Thatcher) come knocking on a door they'll soon regret visiting. They're welcomed in by Mr. Reed (Grant), an initially charming man who tests their faith in theological debate, and then, in much worse things.
After decades in romantic comedies, Grant has spent the last few years playing narcissists, weirdos and murders, often to the greatest acclaim of his career. But in "Heretic," a horror thriller from A24, Grant's turn to the dark side reaches a new extreme. The actor who once charmingly stammered in "Four Weddings and a Funeral" and who danced to the Pointer Sisters in "Love Actually" is now doing heinous things to young people in a basement.
"It was a challenge," Grant says. "I think human beings need challenges. It makes your beer taste better in the evening if you've climbed a mountain. He was just so wonderfully (expletive)-up."
"Heretic," which opens in theaters Friday, is directed by Scott Beck and Bryan Woods, co-writers of "A Quiet Place." In Grant's hands, Mr. Reed is a divinely good baddie — a scholarly creep whose wry monologues pull from a wide range of references, including, fittingly, Radiohead's "Creep."
In an interview, Grant spoke about these and other facets of his character, his journey... Read More