CP+B has hired Rich Tlapek as creative director. Tlapek is based out of CP+B’s Boulder office and will be working on the agency’s Best Buy account.
Most recently Tlapek freelanced for Saatchi & Saatchi LA, Innocean and Montreal-based Sid Lee. Prior to that he spent 15 years at GSD&M in Austin, Texas, moving up to VP/group creative director. While there he oversaw creative on numerous accounts including the U.S. Air Force, PGA Tour, Dial, CBS Sports and John Deere.
Tlapek is responsible for the well-known Southwest Airlines tagline “Ding: You are now free to move about the country.” His work has been recognized by The One Show, New York Art Directors Club, Communication Arts and D&AD, while his work for the PGA Tour and CBS Sports won Cannes Lions.
Among his favorite campaigns he worked on were the PGA Tour’s “These guys are good” and Dial Body Wash’s “You’re not as clean as you think.” Tlapek is a graduate of the University of Southern California and the Portfolio Center for Advertising.
CP+B, a member of the MDC Partners network, has a client list that includes Microsoft, Unilever, Kraft, Phillips, Coke Zero, American Express, Domino’s Pizza, MetLife, Old Navy, Applebee’s, Discovery Networks, SAS, Arby’s and Best Buy. CP+B has more than 850 employees worldwide, collaborating across six shops: Boulder, Miami, Los Angeles, Toronto, London and Gothenburg, Sweden.
Supreme Court Allows Multibillion-Dollar Class Action Lawsuit To Proceed Against Meta
The Supreme Court is allowing a multibillion-dollar class action investors' lawsuit to proceed against Facebook parent Meta, stemming from the privacy scandal involving the Cambridge Analytica political consulting firm.
The justices heard arguments in November in Meta's bid to shut down the lawsuit. On Friday, they decided that they were wrong to take up the case in the first place.
The high court dismissed the company's appeal, leaving in place an appellate ruling allowing the case to go forward.
Investors allege that Meta did not fully disclose the risks that Facebook users' personal information would be misused by Cambridge Analytica, a firm that supported Donald Trump 's first successful Republican presidential campaign in 2016.
Inadequacy of the disclosures led to two significant price drops in the price of the company's shares in 2018, after the public learned about the extent of the privacy scandal, the investors say.
Meta spokesman Andy Stone said the company was disappointed by the court's action. "The plaintiff's claims are baseless and we will continue to defend ourselves as this case is considered by the District Court," Stone said in an emailed statement.
Meta already has paid a $5.1 billion fine and reached a $725 million privacy settlement with users.
Cambridge Analytica had ties to Trump political strategist Steve Bannon. It had paid a Facebook app developer for access to the personal information of about 87 million Facebook users. That data was then used to target U.S. voters during the 2016 campaign.
The lawsuit is one of two high court cases involving class-action lawsuits against tech companies. The justices also are wrestling with whether to shut down a class action against Nvidia.... Read More