CLIENT
State Farm Insurance.
PRODUCTION CO.
Concrete Productions, Dallas. Greg Kiefer, director/cameraman; Lisa Cobb, president/executive producer; Greg Gibson, executive producer; Patti Lancaster, producer; Sim Parker, production supervisor. Shot on location in Los Angeles.
AGENCY
DDB Needham, Chicago. Jim Cass, creative director; Mike Browne, associate creative director/copywriter; Anne Delaney, associate creative director/art director; Bob Jackson, executive producer.
EDITORIAL
Optimus, Chicago. Katy Maguire, editor; Jonna Walsh, assistant editor; Julia Finlayson, executive producer.
POST
Optimus. Craig Leffel, colorist; Mike Weber, online editor.
AUDIO POST
Deaf Dog Music, Chicago. John Ovnik, engineer/mixer.
MUSIC
Deaf Dog Music. John Ovnik, composer.
THE SPOTS
Two :30s feature vignettes of young adults beginning their lives together and how State Farm takes care of them. In "First Love," a man settles down, buys a home and starts a family. "Independent Woman" focuses on a woman who fixes up her place and then surprises her mom by announcing her engagement.
Spots broke in mid-February.
Jury Presidents Named For The One Show 2025
The One Club for Creativity has announced the global creatives from around the world who will serve as jury presidents for The One Show 2025.
These creatives will lead judging for each discipline, and have a vote on the work.
Confirmed One Show 2025 Jury presidents, by discipline, are as follows:
--Brand-Side/In-House: David Lee, CCO, Squarespace, New York
--Branded Entertainment: Malcolm Poynton, Global CCO, Cheil Worldwide, London
--Creative Use of Data, Creative Use of Technology: Nancy Crimi-Lamanna, CCO, FCB Canada, Toronto
--Cultural Driver: Bianca Guimaraes, partner, ECD, Mischief, New York
--Design: Liza Enebeis, creative director, partner, Studio Dumbar/DEPT®, Rotterdam
--Direct Marketing: Vicki Maguire, CCO, Havas London
--Film & Video: Javier Campopiano, global CCO, McCann Worldgroup & McCann Global, Madrid
--Gaming: Taj Reid, global chief experience officer, US CCO, Edelman, New York
--Integrated, Experiential & Immersive: Chris Beresford-Hill, worldwide CCO, BBDO New York
--Fusion Pencil: Walter T. Geer III, CCO, Innovation North America, VML, New York
--Green Pencil: Barbara Humphries, ECD, The Monkeys, Sydney
--Health & Wellness, Pharma: Wendy Lund, chief client officer, WPP, New York
--IP & Product Design: Ronald Ng, global CCO, MRM, New York
--Moving Image Craft & Production: Irene Kugelmann, chief creative officer, DDB Group of Companies Germany, Berlin
--Music & Sound Craft: Joel Simon, CCO, JSM Music, New York
--Out of Home, Print & Promotional: Kainaz Karmakar, CCO, Ogilvy India, Mumbai
--Public Relations: Patricia Ávila, regional director for Latin America, Ágora, São Paulo
--Radio... Read More