CLIENT
Walgreen Co.
PRODUCTION CO.
"Sources," "Tale of 1,000 Pharmacies," "Roads" and "All of the People" produced by Atlas Pictures, Santa Monica. Toby Phillips, director/DP; Sharn Stinson-Ure, executive producer; Jeff Tannebring, producer. "Photo Montage" produced by R/GA Digital Studios, New York. John DiRe, director; Rufus Sandfer, DP; Rick Wagonheim, executive producer; Emily Martin-Ritchie, producer. Shot on location.
AGENCY
McConnaughy Stein Schmidt Brown, Chicago. Tom McConnaughy, chairman/chief creative officer; Jim Schmidt, executive VP/creative director; Diane Jackson, producer; Joe Stuart, art director; Tohru Oyasu, copywriter.
STOCK FOOTAGE
"Photo Montage" footage supplied by The Image Bank, New York, and Eastman Kodak, Rochester, N.Y.
EDITORIAL
"Sources," "Tale of 1,000 Pharmacies," "Roads" and "All of the People" edited at The Lookinglass Company, Chicago. Marcelle Feldt, editor; Colleen Denbow, assistant editor. "Photo Montage" edited at R/GA Digital Studios. Brendan Werner, editor.
POST
"Sources," "Tale of 1,000 Pharmacies," "Roads" and "All of the People" posted at The Filmworkers Club, Chicago. Michael Mazur, colorist; Duy Nguyen, Flame artist/type design; Rob Churchill, online editor. "Photo Montage" posted at R/GA Digital Studios. David Elkins, online editor. The Tape House Editorial Company, New York. John Crowley, colorist.
VISUAL EFFECTS
"Tale of 1,000 Pharmacies" 3-D effects by Vello Virkhaus at The Filmworkers Club. "Photo Montage" animation by Nathalie d’l Gorce and Antoine Tinguely at R/ Greenberg Associates, New York.
AUDIO POST
Chicago Recording Company. Michael Mason, engineer.
MUSIC
Com/track, Chicago. Manny Mendelson, composer/arranger. Recorded at Streeterville Studios, Chicago. Freddy Breitberg, engineer.
THE SPOTS
Five spots use picturesque vignettes, type design and orchestral scores to highlight the services at Walgreen’s. "Sources" focuses on the store’s expanded nutrition center; "Tale of 1,000 Pharmacies" showcases Walgreen’s satellite-linked, coast-to-coast prescription availability; "Roads" spotlights the chain’s numerous 24-hour pharmacy locations; and Walgreen’s photo center is targeted in "All of the People" and "Photo Montage."
Spots broke in November.