By David Bauder, Television Writer
NEW YORK (AP) --A storm over a crude remark Stephen Colbert made about President Donald Trump didn’t hurt the late-night host in the ratings – to the contrary.
Colbert’s CBS “Late Show” had its widest margin of victory over NBC’s “Tonight” show since Colbert’s debut week in September 2015, the Nielsen company said. The CBS show averaged 3.06 million viewers last week, which was up 12 percent from the previous week, Nielsen said.
During last Monday’s show, a risque reference to Trump and Russian President Vladimir Putin prompted calls for a boycott and an FCC investigation. Colbert said two nights later that he might have changed some of his language, but didn’t apologize for the attack; the late-night host said he was angry with how Trump treated CBS “Face the Nation” host John Dickerson in an interview.
Colbert has been riding high in the ratings, eclipsing Jimmy Fallon as the most popular late-night host since Trump’s inauguration with a steady stream of ridicule for the new president. Last week, Fallon’s show averaged 2.65 million viewers, although NBC points out that “Tonight” retains its lead among younger viewers.
Meanwhile, television’s biggest broadcasters are preparing for one of the most important weeks of their business year, when they introduce next season’s schedules to advertisers in a series of meetings in New York. Their challenge is to come up with some new ideas to stem an audience decline that is partly due to greater competition and viewers making their own TV schedules through time-shifting, and partly due to a paucity of new hits.
The most popular primetime shows last week were CBS’ “NCIS” and “The Big Bang Theory,” which have been on the air since 2003 and 2007, respectively.
Viewership at each of the four biggest networks last week was down compared with the same week last year, ranging from 5 percent at NBC to 11 percent at Fox, Nielsen said.
CBS won the week with a prime-time average of 7.1 million viewers. NBC had 5.2 million, ABC had 5 million, Fox had 2.4 million, Univision had 1.7 million, the CW had 1.24 million, ION Television had 1.2 million and Telemundo had 890,000.
TNT was the week’s most popular cable network, averaging 3.24 million viewers in prime time. Fox News Channel had 2.07 million, ESPN had 1.78 million, HGTV had 1.39 million and MSNBC had 1.38 million.
NBC’s “Nightly News” narrowly won the evening new race with an average of 7.69 million viewers. ABC’s “World News Tonight” had 7.63 million viewers and the “CBS Evening News” had 6.2 million.
Below are primetime viewership numbers compiled by Nielsen for May 1-7. Listings include the week’s ranking and viewership.
1. “NCIS,” CBS, 12.88 million.
2. “The Big Bang Theory,” CBS, 12.39 million.
3. “Bull,” CBS, 10.83 million.
4. “Dancing With the Stars,” ABC, 10.31 million.
5. “60 Minutes,” CBS, 9.55 million.
6. “Blue Bloods,” CBS, 9.24 million.
7. “The Voice” (Monday), NBC, 9.08 million.
8. “NCIS: Los Angeles,” CBS, 9.06 million.
9. “The Big Bang Theory” (Thursday, 8:30 p.m.), CBS, 9 million.
10. “The Voice” (Tuesday), NBC, 8.82 million.
11. “NCIS: New Orleans,” CBS, 8.69 million.
12. “Survivor,” CBS, 8.26 million.
13. “Mom,” CBS, 8.18 million.
14. “Hawaii Five-0,” CBS, 8.01 million.
15. “Little Big Shots,” NBC, 7.97 million.
16. “Madam Secretary,” CBS, 7.58 million.
17. “Criminal Minds,” CBS, 7.37 million.
18. “Scorpion,” CBS, 7.11 million.
19. “Grey’s Anatomy,” ABC, 7.09 million.
20. “Last 100 Days of Diana,” ABC, 6.5 million.
SCHROM x Yacht Club and Be Electric Studios Launch Electric XR for Virtual Production
SCHROM x Yacht Club, a full-service live-action, tabletop, and postproduction company, has teamed with Be Electric Studios, a soundstage, equipment rental, and virtual production company, to launch Electric XR, a virtual production collective.
Industry veteran Thomas Rossano will lead the new venture, which provides advanced virtual production solutions across multiple facilities. He brings over 25 years of experience in live-action, tabletop, postproduction and talent curation to enhance Electric XR’s offerings as a resource for brands and agencies, as well as other production companies in need of virtual production solutions. Additionally Rossano continues to serve as EP at XR New York (XR-NY), a role he’s held since December 2022. SCHROM x Yacht Club originally established XR-NY to help provide XR services for third-party rentals. While XR-NY will continue to function independently for SCHROM X Yacht Club, it now operates under the Electric XR umbrella.
Rossano’s expertise spans producing live-action commercials, branded content, interactive and experiential content. In addition to leading Electric XR, he holds responsibilities at SCHROM x Yacht Club which include driving business development, collaborating with sales reps and expanding the company’s creative talent network. Rossano’s career includes serving as an exec producer at Hungry Man for about 11 years, right from that company’s inception. He then went on to become a partner at Station Film where he also had a lengthy tenure. Later he was a partner at PRISM. Then after the pandemic hit, he became a freelance EP for nearly two years, looking into opportunities in virtual production, which led him to XR NY and now Electric XR. Over the years, he has produced high-profile... Read More