CLIENT
San Antonio Express-News.
PRODUCTION CO.
Cibolo Films, San Antonio, Texas, and Los Angeles.
Jim Riche, director; Peter Gulla, DP; Gerard Lodico, executive producer; Tita Padilla, producer. Shot on location in San Antonio.
AGENCY
Creative Civilization, San Antonio.
Adolfo Aguilar, creative director/copywriter; Carolyn Emanuel, producer; Jamie Stolarski, art director.
EDITORIAL
Match Frame, San Antonio.
Kreg Lauterbach, offline editor.
POST/VISUAL EFFECTS
Match Frame, San Antonio.
Kreg Lauterbach, online editor; Joe Malina, colorist; Bill Hamilton, designer; Drew Delacruz, Inferno artist.
AUDIO POST
New Age Studios, San Antonio.
Richard Veliz, mixer/engineer.
MUSIC/SOUND DESIGN
New Age Studios.
Jason Mungo, composer/sound designer.
THE SPOTS
Two :30s—"Prayer Shot" and "Gatesville"—demonstrate the power of words. The ads feature cinematic illustrations of a last-second shot at a basketball game and a homecoming story, to showcase the newspaper’s columnists and the tagline, "There’s no news like the Express-News."
Spots broke in May.